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IT Pros Vote 2020 Brand Leaders For Flash

Dell in 4 categories, Pure Storage in 3, Intel Optane Persistent repeating, MemVerge and NGD Systems new ones

IT Brand Pulse, a source for research, data and analysis about data center infrastructure, announced the results of 2020 IT pro voting for flash brand leaders. Once a year the independent, non-sponsored surveys asks which vendors are perceived to be the market, price, performance, reliability, service and support, and innovation leader for nine flash-related product categories.

It Brand Pulse 2020 Brand Leaders Flash

In this round of surveys, Dell Technologies flexed their brand muscles by dominating IT voting in four flash storage categories,” said Frankie Berry, managing partner and brand leader analyst. “In the 2 emerging markets of Big Memory Software and Computational Storage, MemVerge and NGD Systems are establishing early incumbency for brand leadership.”

Survey Highlights

Dell Technologies
All-Flash SAN Array
For the fourth consecutive year, it was selected as market leader for All-Flash SAN Array. It was also voted Price, Performance, Reliability, and Service & Support Leader.

It Brand Pulse 2020 Brand Leaders Flash F4

All-Flash NAS Array
In this year’s survey, Dell managed to prevail over competitive rival NetApp to sweep all 6 categories of brand leadership for All-Flash NAS Array.

All-Flash HDD/SSD Array
A perennial winner as brand leader for most types of storage systems, Dell was voted Market, Price, Performance, Innovation, and Service & Support leader for this category.

All-flash Scale-Out & File Object Storage Systems
Dell technologies secured IT Pros’ votes for Market, Price, Performance, Reliability, and Service & Support Leader in our first year covering All-Flash Scale-Out & File Object Storage Systems.

It Brand Pulse 2020 Brand Leaders Flash F8

On-Prem All-Flash Storage-as-a-Service
For the second consecutive year, HPE was selected as Market Leader for On-Prem All-Flash Storage-as-a-Service. It was also selected as Price, Performance, Reliability, and Service & Support Leader.

It Brand Pulse 2020 Brand Leaders Flash F6

IT Pros voted Intel Market, Price, Performance, Reliability, Innovation, and Service and Support leader for NVDIMM. This is the third consecutive year intel has been selected as Market Leader.

It Brand Pulse 2020 Brand Leaders Flash F2

NGD Systems
Computational Storage
NGD Systems was selected over Samsung in voting for brand leadership in the emerging technology arena of Computational Storage. This is a testament to the storage presence the company has maintained with industry marketing organizations and in social media.

It Brand Pulse 2020 Brand Leaders Flash F3

Big Memory Software
In the first annual survey for Big Memory Software, it was chosen as the leader in all 6 categories of brand leadership. This category is expected to splinter in the years ahead as different types of Big Memory Software come to market.

It Brand Pulse 2020 Brand Leaders Flash F7

Pure Storage
Innovation Leader
While the company was not voted market leader in any category, it was selected as the innovation leader for 3 types of products, All-Flash SAN Arrays, On-Prem All-Flash Storage-as-a-Service and Scale-Out File & Object Systems. This is validation of the well-earned reputation the company has earned for its ability to innovate on otherwise mature storage technology.

It Brand Pulse 2020 Brand Leaders Flash F1

It Brand Pulse 2020 Brand Leaders Flash F5

Global IT Pro respondents to recent surveys include:
American Airlines – American Express – Adobe Systems – Advocate Health Care – Aetna – AF Group – Air Force Space Command – Allstate – AT&T – BAAQMD – Bank of America – Beckman Coulter – Boeing – Baylor College of Medicine – Bosch – Boston Scientific – Brinker International – CA Department of Insurance – Capital Group – Caesars Entertainment – Celanese Corporation – Citibank – City of Los Angeles – Combined Insurance – Coca-Cola – Colliers – Comcast – Cox Enterprises – CPS Energy – Daiwa Capital Markets – Dana Foundation – Daybreak Game Co. – Disney – DLL Group – Dow Corning Corp – Duke University – Edmunds – Encore Capital Group – EnerCare – Ensco – Exelon Corp. – ExxonMobil – EY – FedEx – First Acceptance Corp. – Four Seasons – Franklin Templeton – General Electric – General Motors – Great-West Life – GWDG – HCSC – Kaiser Permanente – Kingston – LANL – Library of Congress – Lockheed Martin – LRZ – Michael Kors – MIT IS&T – Morgan Stanley – NASA Ames Research Center – NIH – NBC/Universal/Comcast – NCR – Optum – Orbital ATK – Polycom, Inc. – Quicken Loans – Raytheon – Ricoh – Ryanair – Schindler Elevator Corp. Shaw Industries – Siemens Corp. – Snyder’s-Lance – Spectrum Brands – Stanford University – Staples – Starbucks – States of AL CT, LA and MT – Time Warner – TMZ – Torchmark – Tiger Corporation – T-Mobile – UCLA – United Health Group – US Dept. of Labor – US Navy – UPS – Veolia – Verizon – Walmart – Weizmann Institute of Science – West Pharmaceutical Services – Yale – Yazaki, and more.

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