Wasabi Launches Wasabi Impact Circle to Help Customers and Partners Reduce Cloud Emissions and Support Carbon Projects

Wasabi Technologies, a hot cloud storage company, announced Wasabi Impact Circle, a new sustainability initiative designed for partners and MSPs to help measure and address the carbon emissions associated with their customers’ cloud storage usage.Powered by Zero Circle, a sustainable finance marketplace, Wasabi Impact Circle enables partners and MSPs to help customers track their storage-related carbon footprint and purchase high-integrity carbon credits from curated, verified climate projects worldwide.

Research from Wasabi shows that sustainability is among the top considerations for organizations when selecting a cloud storage provider. As enterprises face increasing pressure to reduce emissions, especially amid rising AI-driven data growth, Wasabi Impact Circle provides a simple, transparent way for partners to take climate action while supporting their customers’ business objectives. The Wasabi Impact Circle builds on Wasabi’s existing partnership with Zero Circle, which includes an invoice-based carbon footprint calculator that allows users to upload their Wasabi invoice and see their emissions costs in real-time. 

• Wasabi Impact Circle enables partners to manage and address their storage-related emissions and support broader sustainability initiatives through a curated portfolio of carbon credits projects
• Users can choose portfolios aligned with their specific sustainability goals, climate priorities, and impact preferences
• Zero Circle manages the sourcing, evaluation, and allocation of carbon credits within each portfolio

Customers can prioritize portfolios based on: 

• Simplicity – streamlined access to vetted carbon credits
• Highest Integrity – projects selected for strong quality, transparency, and verified impact
• Future-Focused Innovation – emerging climate solutions and next-generation carbon removal technologies

“The launch of the Wasabi Impact Circle reinforces Wasabi’s commitment to providing sustainable cloud storage solutions,” said Drew Schlussel, VP, product marketing, Wasabi. “We are continuously looking for meaningful ways to support our partners and their customers’ sustainability goals, and the Impact Circle empowers organizations to turn their storage emissions into measurable, real-world climate impact.” 

“We are excited to expand our partnership with Wasabi, a company that aligns with our values of offering sustainable cloud solutions and addressing the growing demand for credible climate action,” said Hemanth Setty, founder and CEO, Zero Circle. “Through the Wasabi Impact Circle, customers can transform emissions into investments in projects that drive measurable environmental progress.”

The Wasabi Impact Circle is now available through the Wasabi Account Control Manager.