Israeli Start-Up NooBaa in Partnership With Microsoft

NooBaa, Inc. announced a strategic partnership with Microsoft Corp., which includes NooBaa’s native integration with Azure Blob Storage, availability of the NooBaa software-based storage solution in the Microsoft Azure Marketplace, and Microsoft’s selection of NooBaa as a member in the Microsoft Accelerator program.

NooBaa’s software solution provides a new architecture for a flexible compute and storage fabric that seamlessly spans enterprise datacenters and public cloud providers. In addition to supporting heterogeneous on-premises storage resources, NooBaa now allows customers to pool public cloud capacity from Microsoft’s Azure Blob Storage in addition to other cloud providers. Support for multiple public clouds reduces vendor lock-in and facilitates simple application and data migration between resource pools.

The NooBaa storage solution is now also available directly through the Microsoft Azure Marketplace. It represents a multi-cloud-capable storage solution in the Marketplace and provides access to Azure Blob Store capacity via the S3 API, which has emerged as a de-facto standard for DevOps and cloud computing. The NooBaa Azure Marketplace Edition can be deployed for free and automatically integrates with Azure compute and capacity resources.

In addition to NooBaa’s availability in the Azure Marketplace, the company has also been selected by Microsoft to join the exclusive Microsoft Accelerator program providing NooBaa working space, and valuable access to mentoring, funding, facilities, and direct access to Microsoft customers.

According to Navot Volk, MD, Microsoft accelerator, “We only accept 3.5% of the applicants into the accelerator so we’re extremely selective about the companies we work with. NooBaa is unique because their technology is impressive, they deliver a unique value proposition for Microsoft’s IT customers, and they align perfectly with Microsoft’s strategic vision for hybrid computing.”

According to James Staten, Microsoft’s chief strategist for cloud and enterprise, “This blended model lets you stop worrying about where your apps are, and focus more on how to leverage the right resources for the right value … hybrid is not a temporary state but the new normal.”

NooBaa supports hybrid computing by creating and automating a continuous capacity fabric across on-premises and public cloud resources, with flexible capabilities for data placement and migration. Customers can more easily move workloads between cloud providers without application changes.

“It’s becoming clear that Microsoft is going to be a dominant market force for enterprise hybrid cloud computing over the next few years. Being admitted to the Accelerator was a huge win because it allows us to focus on important things like Azure integration and customer feedback,” said Yuval Dimnik, NooBaa’s CEO. “We’re getting access to some amazing people and resources that are accelerating our progress. Plus I have to say the food is amazing.”

References
NooBaa Azure Marketplace edition
To download NooBaa Community Edition
Microsoft Accelerator home page