Vanilla Applications Distributing UltraBac Software

US-based UltraBac Software has appointed
MSC Malaysia status firm Vanilla Applications Sdn
Bhd as an exclusive agent for its backup and DR solutions throughout
Southeast Asia.

Ultrabac Software CEO and founder, Morgan
Edwards, said: "Our Continuous Image
Protection (CIP) and bare metal DR software is particularly well suited to the
needs of small and medium enterprises in Southeast Asia."

"The
cost effectiveness of our solutions has increased interest and demand for our
products in the region," said Edwards. "As a result, we have formed a relationship with Vanilla Applications to
ensure that UltraBac Partners and customers in Southeast Asia receive the same
top-rated level of service and support as those do in other parts of the world."

"The
skills and regional experience of the team at Vanilla Applications will provide
area UltraBac customers and representatives with the high level of customer
service they expect and deserve," he said. "We feel fortunate to have found a local company that feels as strongly
about providing quality software and service as we do."

Vanilla Applications co-founder Melina
Hwang said: "The company’s team included
data protection professionals with many years of experience in the Southeast
Asian market. Their goal in partnering with UltraBac Software is to develop and
support channels with designs to actively increase the number of UltraBac users
in the region."

"The
Vanilla team has many years of experience in managing operations for backup software
companies in the region," said Hwang. "After assessing their technology and price point, we knew that UltraBac
Software was a great fit for companies in Southeast Asia. Analysts, such as
IDC, have predicted strong growth for data backup software in this area and
UltraBac’s offerings meet the growing demands of those trying to find smarter
ways to protect vastly growing volumes of business data."

Partner
recruitment drive
Hwang also described how recovery, particularly
bare metal DR to dissimilar hardware or from physical-to-virtual servers, is
now becoming a necessity for many businesses who need to take the time and
complexity out of restoring downed machines.

He said: "UltraBac offers comprehensive file system backup, image backup, and
bare metal DR for Windows servers and applications."

"Fuelled
by compliance and legal pressures, data backup and guaranteed effective
recovery is now both a business and legal imperative for enterprises of any
size," Hwang said. "With
its ease-of-use and ability to restore a physical or virtual server in as
little as 5 minutes, UltraBac quite simply hits the mark when it comes to the
needs of small, medium, and large businesses."

Vanilla Applications is now beginning its
partner recruitment drive across Southeast Asia. In Malaysia they have signed a
distribution agreement with Digital Paper
Sdn Bhd  who will be offering
UltraBac to its network of resellers across the country.

"We are very excited about this opportunity,"
said Digital Paper CEO, Rickie Liew. "UltraBac
Software offers a relevant and compelling product for our market; it offers end
users exceptionally competitive value for the money and it provides excellent
margin potential for resellers we are recruiting."