QNAP Unifies Backup Applications Under “Hyper Data Protection”

QNAP Systems, Inc. announced the consolidation of its backup applications under a unified brand identity: Hyper Data Protection (HDP). This consolidation goes beyond renaming – it represents a strategic step forward in elevating the backup experience, enabling users to easily recognize QNAP backup solutions and safeguard their data with confidence through the company’s complete end-to-end data protection portfolio.

Unified Identity for Comprehensive Backup Coverage
The firm offers a full spectrum of backup solutions spanning PCs and servers, virtual machines, SaaS applications, and WordPress websites. With this integration, all backup applications now fall under the Hyper Data Protection family, simplifying product recognition and reinforcing brand consistency.

“By consolidating all backup applications under the Hyper Data Protection family, users can clearly identify QNAP backup tools and be assured that across any workload or data type, HDP provides comprehensive and reliable protection,” said Jack Wang, product manager, QNAP.

Hyper Data Protection Product Overview :

Transition Experience
The transition to the HDP brand identity requires no additional action from existing users:

• Current applications and configurations remain fully functional – no reinstallation or migration is required.

• Licenses and backup tasks will continue to operate without interruption.

• Users will simply see the updated product names reflected in the interface and documentation.

QNAP remains committed to delivering secure, flexible, and high-performance backup solutions. Hyper Data Protection is more than a rebranding – it represents the company’s long-term commitment to end-to-end data protection, with continuous enhancements to the backup portfolio.