Backblaze Helps Media Post-Production IDC LA

Backblaze, Inc. announced their customer IDC LA was able to achieve a 75% reduction in cost by leveraging Backblaze B2 Cloud Storage as their primary off-site backup solution.

IDC LA needed a scalable, secure, and cost-effective solution for DR and nearline storage. Their prior cloud vendor was expensive and inflexible, creating challenges in managing large volumes of high-value media. With tight turnaround times and demanding client expectations, they required predictable costs and rapid access to protect both their content and their reputation for security.

Ryan Gladden, director, mastering and emerging technology, IDC LA

“With Backblaze, I know exactly what my costs are going to be, and I can forecast for them,” Ryan Gladden, director of mastering and emerging technology, IDC LA, said. “For content where we know we need high availability, it’s the right temperature of porridge.”

IDC LA implemented Backblaze B2 as their primary off-site solution for backups generated via their data management platform. Integrated via the Backblaze S3 Compatible API, the system enables nightly backups of irreplaceable client content. Backblaze also serves as a high-availability nearline storage tier, helping IDC LA maintain performance while reducing on-premises load and simplifying data retrieval through their existing digital asset management (DAM).

”IDC LA’s success demonstrates how media companies can break free from the cost spiral of traditional cloud providers while actually improving their operational capabilities,” said Laquie TN Campbell, senior product marketing manager for M&E, Backblaze. “When a post-production facility can cut storage expenses and streamline operations, it not only gains greater freedom to choose the tools that fit its workflows, it also creates the opportunity to pass meaningful savings on to clients.”

The streamlined setup improves operational efficiency, enhances disaster readiness, and provides predictable cost forecasting, while saving 75% compared to IDC LA’s previous solution.

Resource:
Backblaze’s solution for IDC LA case study