Pure Storage, Inc. appointed Lynn Lucas as its CMO.
She will report to COO Matt Burr.
She comes to the company as a results-driven marketeer who has led marketing organizations for both high growth SaaS companies, like Cohesity, as well as global brands such as Cisco and Veritas. She brings more than 25 years of experience driving growth and innovation in B2B marketing and was most recently awarded one of the Fearless 50 customer-led marketers of 2023. In this role, she will work with the firm’s executive leadership team to drive a global marketing strategy for the next phase of its growth trajectory as a platform company, increasingly driven by a cloud operating model and accelerated demand for its subscription services.
“Drawing from her years of experience helping shape successful companies, Lynn’s marketing prowess will only further our highly differentiated leadership position and the value we provide to our customers,” said Burr.
“I am thrilled to take Pure Storage’s industry leading platform to market, and showcase how we help organizations modernize their hybrid cloud data storage and management with simplicity, scalability, and sustainability that only Pure can uniquely deliver,” said Lucas. “As businesses continue to modernize their storage, I will be focused on advancing a strong go-to-market organization that elevates the Pure Storage brand and drives long-term growth.”
She will be based in the Santa Clara, CA headquarters.