Robert Potts VP North American Sales, Yellowbrick Data

Yellowbrick Data, Inc. announced that Robert Potts has joined as VP of North American sales.

Leading firm’s sales team in North America, he joins with experience in tech, SaaS, and databases both on-prem and cloud from a 20-year career at companies such as NetApp, Dell, EMC, and Snowflake. He held sales leadership roles in all those organizations and most recently led the West Coast teams at H2O.ai.

The new position will report to Marc Fields, SVP global sales.

“This is a new position for Yellowbrick and with Robert’s experience in building sales teams – especially his exemplary track record as a sales leader in top-tier companies – he’s the ideal addition to our team to manage our accelerating growth,” said Fields.

The company also recently announced the availability of the latest release of its cloud data warehouse. Its cloud-native elastic data warehouse scales with growing organizational data needs, running both in the cloud and on-premises with a simple pricing model that delivers predictable costs.

“Yellowbrick has several key differentiators in the data warehousing market, and I’m excited to help expand the company’s North American business opportunities,” said Potts. “Enterprises have a heightened need for predictable cost models, cloud flexibility, and top performance. Unlike other options in the market, including Snowflake and other legacy data warehouse solutions, Yellowbrick allows customers to deploy in their own public cloud account, on-premises, or at the edge. I’m looking forward to helping customers achieve their goals with Yellowbrick’s modern data warehouse.”