Backblaze Channel Partner Program

Backblaze, Inc. announced its channel partner program.

The launch, which follows the recent announcement of a capacity billing model exclusive to the channel, Backblaze B2 Reserve includes a suite of benefits, rewards, and resources developed to uplevel ease of use and incentives for resellers and distributors who bring B2 Cloud Storage to their customers.

“When it comes to helping businesses get the best of what cloud services have to offer, no one does it better than the channel,” said Elton Carneiro, senior director, partnerships. “So, being able to give our channel partners the tools, support, and incentive to do more with B2 Cloud Storage is incredibly exciting.“

The program’s principal aim is to support partners by helping them engage a broader group of customers with a wider variety of solutions.

Program includes:

• Joint marketing efforts, collateral, and promotional funds.
• Channel exclusive pricing, rebates, and incentives.
• Resources including staff support, automated deal registration, and lead passing.

“When Backblaze expressed interest in working with CloudBlue Marketplace, we were excited to bring them into the fold. Their ease-of-use and affordable price point make them a great offering to our existing resellers, especially those in the traditional IT, MSP, and M&E space,” said Jess Warrington, GM, North America, CloudBlue, an Ingram Micro business.

The channel partner program is open to inquiries. Backblaze also announced that an exclusive partner portal and market development funds would be released to channel partners soon, along with other benefits. The company shared an in-depth description of the news on the Backblaze Blog.