Harte Hanks Has Chosen Veeam and Contour Data Solutions

Harte Hanks, Inc., a global customer-experience company, has chosen Veeam Availability Suite and Contour Data Solutions, LLC, an IT services management company, to improve data protection standardization and governance.

Veeam and Contour make it easier to maintain compliance for regulations such as the Sarbanes-Oxley Act (SOX), the Health Insurance Portability and Accountability Act (HIPAA) and the General Data Protection Regulation (GDPR).

“Our company helps many of the biggest brands improve their customer experience, and Veeam and Contour Cloud help us be more proficient and efficient,” said Elliott Peterson, CTO, Harte Hanks. “Their reliable, state-of the-art solutions scale with our business.“

Harte Hanks helps companies win attention, build trust and earn loyalty, including Bank of America, GlaxoSmithKline, Unilever, Pfizer, HBO Max, Volvo, Ford, FedEx, Midea, Sony and IBM. By analyzing data, it creates tactical solutions that drive results including digital marketing, direct mail, logistics, sampling, fulfillment and customer care. Protecting data is a business priority for the company, so as both business and customer requirements became more complex, Harte Hanks needed the right combination of services and technology that would best optimize its backup and recovery operations.

“Our goal was to standardize data protection and optimize IT, but we also wanted to begin leveraging competent third-party managed services so we could focus on innovation and growth for the company,” Peterson said. “We contacted Contour Data Solutions and quickly realized it was a great fit. As a Veeam Cloud & Service Provider (VCSP) partner, they offer scalable, state-of-the-art technology including Contour Cloud to host our IT infrastructure and Veeam Availability Suite to protect our data. We knew we were in the right place.“

Veeam backups 550TB across Harte Hanks’ 400 VMs in Contour Cloud. In total, Veeam backups nearly 7PB across 5,000 VMs for Contour Data Solutions and its customers.

“Veeam and Contour make sure our data is protected and available around the clock,” Peterson said. “Data has to be backed up constantly, and it can never be compromised. Our clients work across industries, so their data must comply with requirements like SOX, HIPAA and GDPR.“

Harte Hanks has clients in nearly every industry, including consumer electronics and entertainment. When a large electronics and entertainment firm wanted to generate buzz about its products, it created an integrated marketing campaign using direct mail to drive web traffic, emails to deliver the right product information at the right time, catalog drops and freestanding inserts to engage consumers. When a large entertainment company needed help transitioning its customer base from cable and satellite programming to an online subscription service, Harte Hanks built a cross-channel customer relationship management system that made the transition easy. In each case, data and the systems supporting it had to be protected and available continuously.

“Our clients trust us with their brands and their customers, and we trust Veeam and Contour Data Solutions with our data and IT infrastructure,” Peterson said.

Case study: Harte Hanks standardizes data protection, optimizes IT and increases efficiency with Veeam