Western Digital Launches SanDisk Professional Brand With Storage Solutions for Content Creators and Professionals
Born on foundation of SanDisk consumer brand and professional-grade G-Technology brand
This is a Press Release edited by StorageNewsletter.com on June 4, 2021 at 2:31 pmAt Flash Perspective event, Western Digital Corp. unveiled the SanDisk Professional brand of storage solutions for content creators and professionals.
From producing the latest blockbuster film to capturing the moment at a destination wedding to managing business-critical content, the SanDisk Professional portfolio is designed to deliver scalable, performance, reliable solutions across industries globally.
Professional content is in constant motion. Content that’s captured or created needs to be saved, transferred, off-loaded, shared and archived. SanDisk Professional offers a range of purpose-built tools to harmonize every step of that process.
“As a professional photographer and filmmaker, my livelihood depends on how I get the job done. There is no room for error. I need the most advanced, reliable and trusted equipment out in the field,” said Lucas Gilman, adventure photographer and filmmaker. “For years I’ve relied on SanDisk and G-Technology solutions because they enable me to focus on the moment with confidence that my creativity won’t be interrupted, and without concern about whether or not they can keep up with my technical needs.“
Jim Welsh, SVP and GM, consumer solutions business, Western Digital, said: “Our customers trust their life’s work to our products. We design and create solutions for every stage of the creative process, harmonizing our customers’ experience so they can save time and focus more on creating. Expanding our brand family with SanDisk Professional allows us to offer advanced solutions to people around the world who rely on the best technology available for their inspiring work.“
Born on the foundation of the SanDisk consumer brand and its professional-grade G-Technology brand, the storage choice of Hollywood professionals for decades, the Professional line features 16 modular workflow solutions with professional-grade performance and enterprise reliability that will include:
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Pro-Cinema CFexpress VPG400 – A new professional-grade, rugged CFexpress card for videographers and cinematographers needing superior, uninterrupted performance with video recording at a minimum of 400MB/s (**) to keep up with the demands facing today’s videography, broadcast and cinema industries. The card is expected to be available this summer.
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Pro-Reader series – Four Pro-Reader devices that feature a USB-C interface that supports SuperSpeed USB 10Gb/s. Designed to work with the latest and most common camera media including CFast, CFexpress, RED Mini-Mag, CF, microSD and SD cards. They are expected to be available this summer.
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Pro-Dock 4 – A 4-bay reader docking station that can bridge capture and ingest with a scalable offloading solution that saves critical time and money on multi-camera productions. The Pro-Dock 4, expected to be available later this summer, enables up to 4 simultaneous card offloads.
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4TB (*) G-Drive ArmorLock encrypted NVMe SSD along with the firm’s line up of G-Drive rugged portable drives, desktop devices featuring WD’s enterprise-grade Ultrastar drives, and G-RAID and G-RAID Shuttle transportable, enterprise-grade RAID solutions (now featuring both Thunderbolt 3 and USB-C support) that offer a range of reliable, performance, high-capacity drives for everything from transfer to 100TB+ (*) backup and archive for all types of mission-critical content. The new drives are expected to begin rolling out by early June.
(*) 1TB = one trillion bytes. Actual user capacity may be less depending on operating environment and RAID configuration.
(**) 1MB/s = one million bytes per second. Based on internal testing; performance may vary depending upon host device, usage conditions, drive capacity, and other factors.