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Covid-19 Increasing Concerns Around Data Protection

Survey from Druva: 2020 Value of Data Report

Druva Inc. announced the results of the 2020 Value of Data Report.

It offers insights from 700 IT decision makers in the US and UK and underpins the importance of maximizing the value of data as businesses navigate an unprecedented global event. As organizational reliance on data continues to rise, it uncovers rising concerns about data protection, the growing need to enhance resilience, and the role data agility plays in enabling organizational operations and connecting with customers.

According to the new report commissioned by Druva, nearly three-fourths of IT decision makers (73%) surveyed rely on data more to make business decisions and 33% believe the value of data has permanently increased since the beginning of the Covid-19 pandemic.

Other key findings include:
• Covid-19 is increasing concerns around data protection, with 73% of respondents more concerned now with protecting their organizational data from ransomware than they were before the pandemic.
• Since the Covid-19 pandemic, digital transformation plans have accelerated between 1-5 years, according to 68% of respondents.
• The ≠1 role of data for business impact is optimizing customer experiences. 70% of respondents are confident in their ability to maximize the value of data. However, 41% say the data they collect is not readily available or accessible when needed for decision making.
• Competitive Advantage. 79% see data management and protection as a competitive business advantage.

The rapid move to remote work has permanently changed the way businesses operate, accelerated digital transformation and increased the value of data as a business asset,” said Jaspreet Singh, founder and CEO. “As companies realize that business resilience is data resilience, more and more are turning to Druva to protect and unlock its full value. Tomorrow as we bring together the industry’s most innovative leaders, our goal is for all organizations to realize the promise of the cloud era for their customers and communities.”

As cloud migration and digital transformation accelerate at record pace, Druva total data under management exceeds more than 166PB in total. Additionally, in the last year, over 1,000 data center customers have turned to its SaaS-based data protection platform to streamline their data management and compliance for Hyper-V, NAS, Oracle, SQL and VMware, while improving TCO without the need for legacy on-premises hardware. This expansion has fueled a 90% increase in data volume growth within datacenter workloads, echoing the recent survey finding of increased reliance on data and frequency of recovery.

Additionally, the company has surpassed 6.2 million daily backups, a 25% increase since the company announced it was performing 5 million daily backups in March 2020.

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