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Wasabi and iconik Media in Partnership

For delivering integrated solution for media workflows

Wasabi Technologies, Inc. announces a partnership with iconik Media AB that allows organizations to securely manage and share their media files.

The pairing offers an integrated solution for customers that is cloud-based, S3 compatible, scalable, affordable, and agile enough to fit into any existing media workflow.

The world is moving to the cloud for affordable storage to leverage ML and AI, and the M&E industry is no exception. Remote collaboration is simple with the joint solution as customers can manage and share assets stored with Wasabi or other platforms. Original files can be located anywhere and, to keep processes running, iconik creates proxies to keep assets indexed and available for preview. Editors across multiple geographic locations can work on video projects together, and media can be shared with anyone as needed for review and approval. With iconik smart media management, content is democratized so that everybody can have what they need to tell a unified story and create new content.

With Wasabi’s low-cost cloud storage, organizations can store data for 80% less than other cloud storage solutions with predictable pricing that never includes egress fees or charges for API requests.

Additionally, service providers can earn more and charge less while providing end users with the ability to store more videos in their library, giving them the freedom to create the content they want and greater flexibility when crafting a message.

The media world is increasingly moving to cloud however, most organizations have razor thin profit margins and it was natural for Wasabi to partner with iconik as it offers fair pricing and reduces the complexity of collaboration,” shares David Friend, CEO, Wasabi. “This new partnership with iconik now allows customers to easily maximize ROI while keeping media 100% secure and retaining complete control of files and user management.

 The partnership allows media professionals to manage content more quickly, leverage AI with an easy to use interface, increase collaboration and provide a holistic view over an organization’s entire media library. Media organizations can start small, think big, and scale fast with true cloud elasticity and never pay more than needed with iconik and Wasabi’s fair pricing.

When organizations use iconik, they can democratize their content among their people. Organizations can have what they need to tell a unified story and create new content,” says Parham Azimi, CEO, iconik. “Editors across multiple geographic locations can work on video projects together, and media can be shared with anyone as needed for review and approval. Together with Wasabi, our users can store more data than ever due to disruptively low-cost and scalable cloud storage and never worry about going over budget or running out of storage space.

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