Kioxia Launches microSD/SD Memory Cards, USB Flash Keys and SSDs

Kioxia Corporation announced branded consumer products, including microSD/SD memory cards, USB flash memory, and SSDs.

The firm and its group companies started to operate under its company name on October 1st, 2019. After the brand change of its business-to-business products, the firm will launch consumer products with a new look and feel in April, 2020.^[1]

With its portfolio of microSD/SD memory cards, USB memory and SSDs, the company offers consumer products that are designed for end-users to store their digital way of life wherever and whenever they want. These consumer devices are focused and optimized for use with smartphones, tablets and PCs, and digital cameras.

With its consumer products, the company puts emphasis on retaining the same quality, performance and reliability standards, that consumers are used to expect from the formerly known Toshiba Memory product line-up. The firm will keep striving to preserve its high standards, and its dedication to the development and production of flash storage solutions to meet the changing customer demands.

The company provides an uplifting experience realized by a look and feel of the memory products. Product and package design feature a colorful design. Each product contains a specific color (light blue, magenta, yellow, light gray, light green, orange) which is used to make it recognizable for customers to select the products for their applications.