Quantum Extends Global Channel

Quantum Corp. announced a deal registration program, enhanced channel enablement tools, and a refreshed channel partner portal, signaling increased momentum for the company’s Alliance Partner Program.

The program enhancements are designed to simplify and accelerate the way partners do business with Quantum and follow the company’s recent recognition as a CRN 5-star Partner Program Guide Winner for 2019.

Deal Registration Made Fast and Simple
Quantum’s deal registration application, powered by Vartopia, simplifies the deal registration process, using simple drop-down menus to create a better user experience. Accessed via the Quantum Alliance portal, the application provides a dashboard to help track sales activity, deal funnel, and wins. The program was premiered to Quantum channel partners at the EMEA Elevate in Barcelona in March, the APAC Elevate in Bangkok in May, and via webinars reaching partners across the globe.

New Channel Enablement Tools and Partner Portal
The storage firm also debuted an expanded online training program for sales reps and engineers, organized by vertical market, opportunities and assets, and introduced training options for in-person training, either conducted at the partner’s site or at another location with other Quantum Alliance partners.

The Alliance Program was given a face lift with a redesigned portal to streamline access to information, training and tools. The portal offers the latest company’s news, events and press releases, as well as industry and analyst insights, and provides real-time visibility to social media posts, in addition to quick access for deal registration and SPIF claims. In addition, the refreshed portal provides syndicated access to Alliance partner websites.

Strengthening Quantum’s Global Channel Community
In an indication of the company’s reasserted commitment to a partner community, the company conducted Elevate – its executive channel partner conferences – in Barcelona, Spain and Bangkok, Thailand. Quantum’s NOW channel incentive program is being extended as well. In addition, Coffee with Quantum, the Alliance Partner educational forum, was extended to an initiative for partner enablement.

The firm conducted a survey of channel partners to find areas for improvement and drive initiatives designed to make it the preferred storage solutions vendor. The survey found that 2 out of 3 members rate the Quantum Alliance Program better than other vendor programs and 90% believe it provides a full suite of features.

About the CRN Partner Program Guide
CRN’s 2019 Partner Program Guide offers information for solution providers to evaluate IT vendors they work with or are considering working with. The guide is based on detailed applications submitted by over 270 vendors, outlining all aspects of their partner programs.

Chris Drynan, SVP of operations, Integrated Media Technologies, Inc. (IMT Global), said: “The best thing a vendor can do is clear the roadblocks so its partners can focus on what they do best. Quantum’s new program improvements show a real commitment to helping us serve our global customers more efficiently.“

Kook-Hyun Choi, CEO, TSLine System, Co. Ltd., said: “The best vendors to work with are those who understand the needs of channel partners, especially when it comes to ease-of-use. Quantum’s investments in systems like deal registration help us more easily register opportunities so we can focus on solving our mutual customers’ data workflow challenges.“

Elizabeth King, chief revenue officer, Quantum, commented: “As a result of key feedback from my many meetings with our channel partners across the globe, we have evolved our program to better serve their needs and deliver a better experience for our joint customers. These new partner-driven program enhancements are focused on enabling our channel community to expand their success with Quantum and allow them to focus on solving their customers’ most important challenges.“