Veritas and Pure Storage Teaming Up

Veritas Technologies LLC in collaboration with Pure Storage, Inc. announced an effort to help joint customers modernize data protection and maximize the value of their data for competitive advantage.

The collaboration will enable organizations to consolidate workloads onto Pure Storage’s data hub architecture, powered by Pure Storage FlashBlade. With the integration of NetBackup, Veritas’ technology, enterprise data can be shared, protected and unlocked for value.

Announcement builds on a relationship between the two companies that includes joint adoption of one another technology, product enhancements, sales and support. They are committed to providing mutual customers with an approach to address customer challenges around data management.

With the growth and fragmentation of data, enterprises of all sizes struggle to manage, protect and gain insight from data. Modern intelligence requires technology that not only stores data but can pull insights from data that are so rich, they are actually predictive in nature.

The two firms deliver data protection and fast recovery for workloads while powering data analytics and advancing machine learning.

Built on FlashBlade, Pure’s data hub centralizes data repositories to combine streaming analytics, backup, data lakes and AI clusters to drive unprecedented levels of insight.

NetBackup can protect an entire data hub architecture running on FlashBlade, and can also leverage FlashBlade as a backup target, resulting in rapid restores when necessary. In addition, Veritas NetBackup, in conjunction with Veritas CloudPoint, has been integrated with Pure FlashArray, enabling integrated snapshot management via the NetBackup console. The consolidation of the technologies between the two companies enables AI and machine learning to be performed on larger, more diverse data sets-yielding greater business intelligence that can lead to faster innovation.

“Modern enterprises need to derive value from all data, regardless of where it’s stored. A data hub architecture unifies data siloes, which makes it easier to extract value from the massive data sets that drive AI, big data and IoT,” said Katie Colbert, VP, alliances, Pure Storage. “By partnering with Veritas, Pure Storage customers will enjoy the benefits of NetBackup to protect their valuable data and manage their entire infrastructure through a single unified solution.“

Improve data recovery and speed
from market share leader
The two partners also help multi-cloud enterprises gain agility and speed with integrated snapshot-based protection for scale-out data in flash arrays. With NetBackup and CloudPoint integration, organizations can achieve more aggressive RTOs and realize data protection for their data in flash arrays. This allows customers to meet RTO and RPO mandates in financial, health care, and other verticals where data recovery and resilience are required.

Additional benefits of the partnership include: 

• Increased agility and speed with integrated snapshot-based protection for scale-out data in flash arrays with the integration of NetBackup and CloudPoint.
• Optimized RPO and RTO for the critical and highly transactional applications from Pure parallel architecture.
• Improved data recovery with consistent, more reliable point-in-time copies with NetBackup and CloudPoint integration with Pure.
• Faster backup at peak performance with NetBackup and CloudPoint integration without lengthy snapshot windows and application time-outs.

“Today’s massive data growth fuels enterprise risk as data stores become siloed, increasing the attack surface for malicious actors to exploit. In addition, data silos add complexity and cost to protecting and extracting real insights from enterprises’ most valuable digital currency currency-their data,” said Jyothi Swaroop, VP, global solutions and strategy, Veritas. “The combination of NetBackup and Pure Storage provides critical data protection, but with ultra-fast backup to allow businesses to stay a step ahead of customer expectations and needs, versus merely reacting to them.“