CES: Seagate Unveils LaCie Mobile HDD/SSD Solutions

Seagate Technology plc announced a range of products at the CES 2018 conference designed to equip the increasingly mobile population with solutions that solve challenges they face when creating, processing and accessing their data on-the-go.

LaCie DJI Copilot HDD with DJI drone

“Our world is becoming more data-centric, connected and mobile. This means creating, transferring, storing and accessing data quickly and reliably is critical to unlocking the potential of everything – from data created in the field, to data powering self-driving cars, AI personal assistants or virtual and mixed reality experiences,” said Tim Bucher, SVP, consumer solutions, Seagate. “At Seagate, we’re constantly pursuing innovative ways to address our customer needs so they can gain a competitive edge in whichever field they play.”

LaCie DJI Copilot HDD

For example, videographers who want to capture footage in the field can now streamline their on-set workflow thanks to the second product offering from the company’s partnership with Dà-Jiāng Innovations Science and Technology Co., Ltd (DJI), a manufacturer of unmanned aerial vehicles, which looks to advance data solutions for the UAV ecosystem. The LaCie DJI Copilot, with design by Neil Poulton, is a backup on-set solution – enabling drone users to quickly ingest and review their content in full resolution without a PC.

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This changes the game by allowing creative professionals and consumers to playback, copy and manage their drone footage from their mobile device without the hassle of leaving the field or booting up a computer. Users can quickly connect and reference the built-in screen to initiate direct file transfer from an SD card to LaCie DJI Copilot – without the need of a laptop or a mobile network. The Copilot BOSS (backup On-Set Solution) app by LaCie allows users to playback video in full resolution as well as manage and organize files with their mobile phone or tablet, and a built-in power bank recharges your mobile devices. With 2TB of storage, it enables users to store up to 65 hours of 4K 30fps video footage and 20K+ RAW photos. The DJI Copilot’s street price in the U.S. will be $349 and will be shipping in the spring.

Joy Drive

Another challenge facing many mobile users today is extending the storage and battery life of their smartphones so they can capture, access and view content for longer periods of time. For consumers in China and Indonesia – two countries with some of the highest concentrations of smartphones on the planet – owners of Android mobile devices can extend the battery life and capacity of their smartphone or tablet with the Joy Drive. Whether consumers are on their morning commute or just out with friends, the it enables them to access videos and other content anywhere, without the need for a WiFi connection or cellular service.

Joy Drive with Smartphone

Available first in China this March through an exclusive partnership with JingDong, one of China’s largest online retailers, the Joy Drive is available in 1TB capacity and has a street price in China of 660 CNY ($99). The company is also evaluating potential future markets and partners for this product.

Fast SSD

In the meantime, on-the-go consumers worldwide can keep their files and lives in motion with the firm’s Fast SSD – a portable flash drive that teams performance of up to 540MB/s transfer rates, with shock-resistance and USB-C connectivity. Users can backup or sync their content using the company’s new toolkit software.

The Fast SSD is available in 250, 500GB and 1TB capacities and has a street price in the U.S. of $99, $169 and $349, respectively and will be shipping in the spring.

LaCie Rugged Secure

Data security is one more growing concern for anyone using a mobile device. To address this challenge, the company is introducing the latest addition to its line of LaCie Rugged drives: the LaCie Rugged Secure. Built to withstand all-terrain extreme conditions from photo shoots in sub-zero temperatures to repeated drops on hard studio floors, the Rugged Secure, with design by Neil Poulton, is a rugged drive to include hardware encryption using Seagate Secure technology.

This drive gives creative professionals and other users peace of mind that they can control access to their content. A simple disconnection of Rugged Secure from a computer will automatically lock the drive and access to the data stored and will remain password-protected via new Toolkit software. The LaCie Rugged Secure street price in the U.S. will be $139 for 2TB and will be shipping in the spring.

And for creative professionals and enthusiasts looking to try out the latest graphic design and video editing software from Adobe Systems, an expanded partnership between Adobe and Seagate now provides limited-time, no-cost access to Adobe’s latest applications bundled with company’s and LaCie drives. Two offerings available include two complimentary months of the ‘Adobe Creative Cloud Photography plan’ (worth $19.98) – which features the cloud-based photo service, Adobe Photoshop Lightroom CC – across the range of Seagate Backup Plus and LaCie Porsche Design devices, as well as packaging one complimentary month of the ‘Adobe Creative Cloud All Apps plan’ (worth $74.99) – which features Adobe Photoshop CC, Adobe Illustrator CC and much more – with all LaCie Rugged, LaCie d2 and LaCie big devices.