BackupAssist Software Closed 2017 on High Note Across Virtually Every Facet of Business

BackupAssist Software, division of Australian Cortex I.T. Labs Pty Ltd, announced the closing of 2017 on a high note across virtually every facet of its business – from product and services innovation, to channel partner and end client endorsement, to industry analyst validation.

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Product innovation:

BackupAssist version 10 DR software, worldwide availability launch. With v10 customers have the choice of using their preferred public cloud infrastructure for the storage of their backup data. This software allows customers and partners to cost-effectively leverage existing cloud accounts and infrastructure with their choice of redundancy level and backup vault locations to meet cost, compliance, and performance requirements.
CryptoSafeGuard ransomware protection, worldwide availability launch. Robust enough for enterprise deployment, but offered at a more affordable price point, the new software enables SMBs to protect against having their backups encrypted and held for ransom.

BackupAssist as a Service (BAaaS) and MSP Program launched into North America
Already in 165 countries across APAC and Europe, the expansion of the program into North America responded to the increasing demand by SMEs, and the MSPs that serve them, for enterprise backup and DR with flexible cloud storage options to meet today’s IT and business requirements. The company entered into agreements with DeltaCon, Inc., Extreme Technologies, Inc. and iSpeed Solutions to offer its BackupAssist as a Service (BAaaS) to their North American end clients.

“We have been focused on serving the IT needs of the SMB community since 1995 – a large and growing market that remains underserved in Louisiana, as it does in much of the world,” said Steve Bordelon, co-founder, DeltaCon. “And, while our clients know that it’s critical for their data to be protected and always accessible, so that their business can remain up an running – they either don’t have the in-house expertise, or simply don’t want the headache of managing their IT and/or backup/recovery infrastructure. That’s where BackupAssist comes in.“

“We first came across BackupAssist a couple years ago when I was working with an SMB client that required backup and recovery capabilities, but didn’t have the in-house expertise to manage it. They just needed to know that it was handled – and, that the tools they would be responsible for managing moving forward would be easy and get the job done,” said Joseph Gagne, founder, Extreme Technologies. “I was immediately impressed by BackupAssist’s true ‘out-of-the-box’ experience. I had tried other solutions including Acronis and NovaStor with other clients previously, but BackupAssist was by far the easiest to use – with a very intuitive and robust GUI, and it was offered at a much better pricing model.“

“The BackupAssist solution has provided our clients – as well as our own in-house IT – with reliable and predictable backup and recovery. And, it isn’t simply a chopped-up version of an enterprise solution, in order to make the price more palatable. BackupAssist delivers powerful and precise features, functionality and control. Moreover, our clients appreciate its flexibility. Clients can define their own dynamic security and backup to network, NAS, RDX, iSCSI, local drives, tape, USB HDD, and of course cloud,” said Greg Miller, business steward, iSpeed Solutions. “And now as a BackupAssist MSP, we can offer our clients the ability to evolve their backup and recovery investment from a capital expenditure (CAPEX) into an OPEX – which is a particularly attractive option for the SMB,” he continued. “For iSpeed, that means we can deepen existing relationships, win new clients, and increase our bottom-line.“

“As a public services organization supported by tax dollars, we are extremely cognizant and cautious in how our budget is allocated,” said Mike Luu, director, information services, City of Milpitas, CA. “We didn’t have an ‘enterprise-sized’ budget to spend on ransomware protection. However, we would be negligent if we didn’t invest in protection against the type of malicious software that could block access to our computers and data, and therefore our city services, until a sum of money is paid. And, that sum can be large – too large for an organization like ours. This is exactly the position some of my colleagues have found themselves in – it was ugly – and it wasn’t anything I wanted even the remotest possibility of having to deal with here. BackupAssist’s CryptoSafeGuard delivers the extra layer of protection organizations need at an affordable price.“

Analyst validation:

Storage Switzerland LLC, analyst on virtualization and storage, released a product spotlight touting BackupAssist software entitled How SMBs Can Have Enterprise DP Without Breaking the Bank.
It released a follow-on briefing notes featuring BackupAssist’s announced CryptoSafeGuard ransomware protection entitled Can Ransomware Infect Your Backups? – BackupAssist Briefing Note.