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AWS Cloud Data Protection Survey – Druva

Persisting paradox of perceptions on cost, security and control when adopting cloud for data protection

Druva, Inc. announced the results of its 2017 AWS Cloud Data Protection Survey (registration required), which reveals a disconnect between the perceptions of cloud data protection and its reality.

The survey solicited insights from IT professionals across 20 industries, including technology, energy, financial and healthcare, regarding the state of Amazon Web Services (AWS) cloud adoption, enterprise secondary storage, data protection and archiving needs.
 
According to results, one of the biggest benefits seen from those who have already moved their data to the cloud is cost savings (59% ); yet 49% of respondents who are considering a move cite cost as the number one barrier. This paradox is indicative of a larger misconception about the capabilities of cloud technology. Despite rising confidence in durability and availability of company data in AWS, concerns remain around storage and usage costs.

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Although cloud migration has increased in recent years, we still see a disconnect between perceptions of the cloud and its reality,” said Dave Packer, VP of product and alliance marketing, Druva. “The misconception persists that the cloud is too expensive for storing data, and IT professionals fear rising costs as data grows and duplicates across the enterprise. However, organisations that have already leaned into transitioning to the cloud have realised that by fully embracing vendors providing truly cloud-native technology, both costs and scale can be optimised – and they have greater security and control over their data, regardless of where it resides.”
 
Key findings of 2017 AWS Cloud Data Protection Survey:

  • Heightened adoption of cloud-based data protection. A strong trend is emerging with the majority of respondents (54% ) indicating that their organisations are leveraging the cloud for data protection.
  • IT professionals bothered by egress costs. The majority of respondents have a negative stance on egress costs, with 43% calling them a “necessary evil” and 29% deeming them “annoying, unnecessary additional charges.
  • Strong concern for compounding costs as data grows and expands across multiple sites. Results showed that 59% of respondents were concerned about the growing cost attributed to duplicate and growing data. Additionally, about 62% of respondents expressed concern about the compounding data protection costs that they may incur as a result of having multiple sites.
  • Cost savings as the primary expectation for moving to the cloud. Conversely, about 59% of respondents listed cost savings as the most anticipated benefit of moving to AWS, with simplicity and improved security as the second and third primary drivers.
  • Confidence in ability of the cloud to recover data. 72% of respondents indicated a very strong level of cloud adoption interest based on their higher confidence levels in the ability to recover data from the cloud.
     

Druva conducted its survey in November 2017 to better understand how organisations are utilising the AWS service for secondary storage, data protection and archiving. This year’s survey was completed by over 140 IT professionals from multiple industries around the globe.
 
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