Mitch Seigle CMO, Datera

Mitch Seigle has been name chief marketing officer at Datera, Inc. since last July.

During his long career in storage he was:

• VP marketing, Maxta, from June 2016 to June 2017
• Founder and chief advisor, Finial Communications, a marketing and communications advisory, from 2013 to June 2016
• VP marketing and product management, Syncsort, from 2011 to 2012
• VP corporate marketing, LSI, from 2005 to 2011
• Senior director, corporate marketing, Engenio, from 1997 to 2005
• Senior product manager, EMC, from 1994 to 1997

He began his career at ScanData during six years and worked from 1985 to 1993 as product marketing manager at Unisys.

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