Imagina US, Production Company for US Hispanic and Latin American Market, Upgrades Storage Technology

Object Matrix, Ltd announces that Imagina US, a production company for the US Hispanic and Latin American markets, has integrated MatrixStore object storage to provide consolidated nearline storage for multiple workflows at its HQs in Miami, FL.

The solution was designed, implemented and supported by Imagina’s partner for systems integration, Unitecnic US.

Imagina’s services portfolio includes content production, post-production, management, acquisition, distribution and broadcast of TV channels. In line with the company’s strategy to boost its original content production for the Hispanic market, it identified the need to implement a storage strategy that would not only scale into future workflows but also eliminate any potential inefficiencies.

“Satisfying our growing market requires innovation not only in content creation but also in the production processes. That growth, coupled with the move to higher definition formats, emphasized the need to make efficiencies in our workflows and of course, called for more storage,” stated Marc Andreu, media manager, ImaginaUS. “As we conducted our research, we knew we had to find a central storage system that would also allow us to use different attributes for each one of our partitions in order to offer a large variety of broadcast services tailored to the needs of our clients. We also looked carefully for a system that could easily adapt to our delivery, ingest, quality control and post-production systems and workflows. Object Matrix was the vendor that offered the most versatile solution to meet our current needs as well as the needs we may have in the future.“

Unitecnic US, officially established in 2013, is the US division of Spain-based Unitecnic SL, a European system integration company. Since 2008, it has been providing consultancy and technical services in the US and LATAM for a range of broadcasting projects, including studios, post-production, newsrooms, and playout facilities.

“As a systems integrator, we are always focused on fulfilling our customer needs by carefully choosing the most suitable technology for every particular case. We found in MatrixStore the most reliable, scalable and efficient way to provide our customers at Imagina US with the best solution for all their workflow needs,” stated Ismael Marcer, CTO, Unitecnic US.

Object Matrix provides an object storage platform that is trusted by broadcasters across the globe to protect digital assets in a manner that allows them to be re-purposed and shared on demand. The self-managing technology, coupled with automated workflow integration, enables transformational change that brings rapid returns on the investment.

“MatrixStore object storage technology, automated processes and tight workflow integrations ensure that Imagina US employees can be re-deployed from managing silos of storage to revenue generating tasks.” stated Nick Pearce, co-founder, Object Matrix. “We are very proud to be working closely with both Imagina US and Unitecnic, on such a strategic project that consolidates multiple workflows into our highly secure and scalable storage platforms.”

MatrixStore platform chosen by Imagina consists of: