Western Digital Corporation (WDC) introduced a suite of 256GB microSD cards, which includes the 256GB SanDisk Extreme microSDXC UHS-I card – the fastest microSD card in its class.

This suite of cards also includes 256GB SanDisk Ultra microSDXC UHS-I card, Premium Edition, the first 256GB card optimized for mainstream consumers. These additions deliver speed and capacity in a fingernail-sized card, giving smartphone, drone and action camera users the performance and capacity they need to capture professional-grade videos and photos.

“Our microSD cards are now at the center of many consumer devices, and we’re excited to not only raise the bar with the launch of the world’s fastest microSD card, but to also offer a family of 256GB microSD cards that give consumers the flexibility they need to capture life at its fullest,” said Dinesh Bahal, VP, SanDisk product marketing, Western Digital. “As a leading global storage provider with one of the most trusted flash brands, we take pride in transforming the way consumers capture, store and share their content.“

Whether taking pictures, shooting 4K UHD or Full HD video, or storing high-fidelity music, the 256GB cards give consumers the freedom to capture and carry a massive amount of content on their devices.

“At DJI we focus on creating easy-to-use drone technology for consumers to capture everyday exploration and photography, and our customers need quick and reliable access to their high quality aerial footage,” said Eli Morgan Harris, strategic partnerships, DJI. “With the new 256GB SanDisk microSD UHS-I cards, they now have greater flexibility to capture their content on high-performance storage and the peace of mind knowing they can continue shooting when it matters most.“

Ultimate combination of capacity and performance
The 256GB Extreme microSDXC UHS-I card delivers transfer speeds of up to 100MB/s, allowing users to save time transferring large files, as well as write speeds of up to 90MB/s for capture of photos. Users can record an estimated 14 hours of 4K UHD video on the 256GB card, making it for high-performance drones, action cameras, and 4K-capable smartphones, among other devices.

The 256GB Ultra microSDXC UHS-I card, Premium Edition, is for Android-based smartphone and tablet users who don’t want to worry about running out of space on their devices. This card is capable of storing more than 24 hours of Full HD video, and also features transfer speeds of up to 95MB/s. At this speed people can move files quickly – up to 1,200 photos in just one minute.

Built to perform in harsh conditions, these cards are also waterproof, temperature-proof, shock proof, and X-ray proof. Additionally, the microSD card line up is compatible with the Memory Zone app for Android, giving users an easy way to manage and backup content on their device. The app is available for free through the Google Play Store .

Heritage of Memory Card Innovation
The suite of cards joins the SanDisk portfolio of mobile memory solutions. The first to introduce 128GB and 200GB microSDXC, and 512GB SDXC high-capacity cards, the firm continues to pioneer technology that keeps up with consumers’ evolving storage needs.

Pricing and availability:

• The 256GB Ultra microSDXC UHS-I card, Premium Edition, will be available worldwide in August 2016 with a MSRP of $149.99 or €149,99.

• The 256GB SanDisk Extreme microSDXC UHS-I card will be available worldwide in calendar Q4 2016 with a MSRP of $199.99 or €199,99.