Subsidiary in Germany for Druva

Druva, Inc. announced the formation of a German subsidiary alongside plans to strategically bolster its overall investment and presence across the region.

The company’s expanded operations in Germany, starting with the formation of Druva Deutschland GmbH, will support the company’s cloud-based data protection products in the region and will play a vital role in the company’s expansion within Europe. Druva, which first localised its data protection solutions into German last year, has seen the rapid adoption by German, Austrian and Swiss organisations, including Andritz AG, Continental AG, DHL, Leica Microsystems IR GmbH, Siemens AG and dozens of others.

Druva’s data protection solutions reduce the risk, effort and cost of managing and protecting business critical information. Its end-user and server data protection solutions collect data continuously and make it usable to address multiple business risks including backup/restore, DR, compliance and information governance. Druva is architected for the public cloud, leveraging Amazon AWS and Microsoft Azure’s more than 30 data regions, allowing entities to adhere to data privacy laws. For instance, Druva ensures the data of German employees remains in Germany, managed by a German national but can still be managed in a centralised manner.

“The DACH region is a key market for Druva and the formation of Druva Deutschland GmbH marks our commitment to customers and partners within the region. We continue to see an increased demand for cloud-based products that meet IT requirements around protecting data while respecting the needs for local management of data and user privacy,” said Jaspreet Singh, CEO, Druva. “Druva’s products were designed from the ground up to handle these exact challenges. Companies can protect files and company data wherever it is created. Never before has it been easier to solve the issues around individual privacy and GDPR in the future.“

As part of announcement, Druva has appointed two leadership roles. Andreas Sturm joins Druva as region sales director, DACH, to lead the company’s business development efforts. His experience includes more than 16 years in similar roles at Verne Global, Commvault Systems, Inc. and EMC Corporation.

At the same time, Susan Hoch has been appointed as channel manager, DACH, joining the Druva team from VMware, Inc., where she spent the last 8 years running partner enablement and support initiatives.

Sturm and Hoch will operate from Munich.

“Companies in Germany and Austria are now more comfortable in making use of public cloud computing services, as long as they meet their strict requirements around data location and control. In turn, this drives more interest in how to protect that data that is now making its way into cloud applications like Microsoft Office 365, Google for Work and Box. At the same time, no other company can protect data on mobile devices and in cloud applications in the way that Druva can. The rise of cloud and mobility strategies in the region increases demand for data protection solutions that can handle this new IT environment,” commented Sturm.

Druva has a number of partner organisations in the DACH region that can support customers in moving their backup and DR strategies to the cloud, including Backup Solutions GmbH, Beck et al. Services GmbH and Florestan GmbH. The company is expanding its channel strategy locally to meet potential demand as well.

“Druva’s cloud-based approach is a market differentiator for us – compared to traditional DR products that can only cover certain elements of customers’ IT infrastructures, we can help customers cover their internal IT, mobile devices and cloud applications with Druva. At the same time, we are already having conversations with customers around their approaches to GDPR. With Druva we can help them see a clear path to managing their data protection responsibilities while also reducing their costs for storage over time,” said Christian Kiehn, MD, Florestan.

Druva has more than 4,000 customers worldwide, from international brands through to companies in the DACH region such as Leica Microsystems. For Leica Microsystems, the ability to segment data protection between corporate and personal information was key to meeting the company’s demands around managing privacy for employees based in Germany.

“With Druva, we can tailor our approach to protecting data,” said Oliver Barner, European IT services manager, Leica. “InSync met our requirements as a multi-national company – German data privacy regulations prohibit the company from using geo-location to track laptops in the country, but in other places, such as the US, it’s part of the company’s strategy to combat lost or misplaced devices. Using Druva inSync, our company data is protected, the user experience is seamless and the overall data protection implementation is very, very reliable.“

Druva’s data protection solutions protect and preserve business critical information wherever it resides and help discover it for legal, regulatory and compliance needs. Its two solutions include inSync for end-user data residing on laptops, mobile devices and cloud applications, like Office 365, and Phoenix for physical and virtual server data.

Industry analyst firm Gartner, Inc. rated inSync highest overall for three out of three use cases in its 2015 Enterprise Endpoint Critical Capabilities report. (subscription required)