Pure Storage With Entry Model FlashArray//m10 From $50,000

Pure Storage, Inc. announced a entry-level model of its flagship purpose-built all-flash storage array, the FlashArray//m10.

This addition to the FlashArray//m family is a complete storage solution for mid-sized IT, as well as an affordable entry point to flash for larger enterprises looking to flash-enable a first key business application.

FlashArray//m10 offers SMEs the same simple, reliable and performant storage previously available only to large enterprises. It provides SMEs the ability to accelerate business-critical applications, virtualize everything and implement an internal all-flash cloud. Starting at less than $50,000 (€45,000) including a year of support, the FlashArray//m10 enables smaller organizations to run everything on all-flash at an affordable price point.

FlashArray//m family

The economics and simplicity of the FlashArray//m10 make it the on-ramp to flash for mid-sized enterprises and larger organizations alike. It is upgradable to larger //m20, //m50 or //m70 FlashArrays as the business grows. All FlashArrays benefit from the Evergreen Storage model, only available from the company, which enable upgrades without disruption or data migration, and which preserve investment along the way. With Evergreen Storage, organizations only purchase their storage once – not over and over.

FlashArray//m10 provides SMEs
with an easy-to-manage, HA storage foundation, affordably:

• Enterprise-proven reliability: An enterprise-grade AFA with >99.999% availability, and 100% performance during maintenance and failures;

• Transformational simplicity: A manual that fits on two business cards, Pure1 SaaS-based management at your fingertips, and the Pure1 mobile app for Android and iOS provide storage that anyone can manage;

• Capacity to consolidate everything: Up to 25TB of effective capacity (5-10TB raw storage);

• No-worry performance: All-flash consistent performance, with <1ms average latency, up to 100,000 32K IO/s, and 512B variable internal block size;

• Expandability: Modular capacity, performance and feature expansions without maintenance windows or data migrations, both within and across product generations. With FlashArray//m and Evergreen Storage, the storage array upgrades and evolves over time around your data, not the other way around.

“This addition to the FlashArray family allows us to provide an entry-level, cost-effective option for companies that want to try purpose-built all-flash for the first time, and accelerate their journey to an all-flash datacenter,” said Matt Kixmoeller, VP, products, Pure Storage. “Cost as a barrier to all-flash adoption is a relic of the past. Companies of all sizes can now experience the simplicity, high-performance and reliability that comes with all-flash from Pure.“

FlashStack Mini

FlashStack Mini: An all-flash cloud that will fit under your desk
The company also announced FlashStack Mini, a converged infrastructure solution that pre-integrates the FlashArray//m10 with market UCS servers and networking from Cisco Technology, Inc., and virtualization software from Vmware, Inc. or Microsoft Corporation for a complete solution. FlashStack Mini offers best of breed and enterprise grade capabilities in an affordable, easy-to-deploy converged infrastructure solution that enables IT consolidation in 9U.

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FlashStack Mini with Hyper-V will enable Microsoft application consolidation for an on-premise cloud that is 100% virtualized and 100% all-flash. Companies will be able to achieve cloud-like simplicity, agility and scale economics in their own datacenter. FlashStack Mini with VMware Horizon View will offer companies an entry level VDI solution that can support up to 1,200 virtual desktops, powered by all-flash.

FlashStack Mini solutions start at <$100,000 (€90,000), and are available from company’s authorized partners globally.

The FlashArray//m10 and FlashStack Mini will be available in June, 2016. Authorized firm’s channel partners can help customers determine the right configuration for their environment.

“Pure Storage continues to innovate, while delivering simplicity and efficiency,” said John Woodall, VP, engineering, Integrated Archive Systems, Inc. “The FlashArray//m10 will help us reach new customers who are looking for an all-flash storage platform that delivers high-performance at a very affordable price point and enables the all-flash private cloud.“

“More enterprises want to consider an all flash array when it comes time to replace their aging legacy storage solutions,” said Eric Burgener, research director, storage, IDC. “Systems like the Pure Storage FlashArray//m10 that offer a low entry price point make taking that first all-flash step easier for these organizations, while at the same time providing a non-disruptive performance and capacity expansion path to enable the easy consolidation of additional workloads onto that platform over time.“