Full Circle Post NYC Chooses Archion EditStor

Located in historic Chelsea, Full Circle Post NYC has been a mainstay in New York’s post-production industry for nearly 20 years, serving a range of clients with technology that includes an Archion EditStor shared media storage system with transparent Avid project sharing.

One of Archion’s clients in the greater NYC area, Full Circle Post NYC handles a diverse array of projects, from industrials and commercials to TV shows for NBC, PBS, HBO, NatGeo, Food Network, HGTV, Discovery, Cooking Channel and HDNet; several of its documentaries that have been nominated for Academy Awards. Other clients include radio, web, print, commercial, public relations, marketing and education companies.

“We know it’s essential to keep up with the latest technology to meet our all of clients’ needs, particularly since so many of them are now editing as close to 4K as possible,” said Rob Burgos, the former senior editor who has owned Full Circle Post NYC since 2008. “At the same time, we need technology that becomes invisible in the creative process, while earning a discernable ROI, which is very important to me as a user and the studio owner.“

“That’s why we chose Archion’s EditStor for our collaborative storage needs over Avid ISIS and other vendors that claim to do the same,” he added. “Archion has established itself as an expert in media workflows, especially Avid. EditStor delivers the powerful combination of high speed, extensive media workflow features, outstanding ease of use and great bang for the buck.“

Realizing the large cost of an Avid ISIS system, Burgos was determined to learn about Archion’s EditStor platform. Chief among his requirements was transparent Avid project sharing for both his Mac and PC workstations so that his creative team and customers would not have to adjust their Avid workflow.

Aside from the large savings and ease of use, Burgos was very surprised to learn that EditStor delivered nearly three times the bandwidth as ISIS. EditStor has enabled him to network all of his creative workstations together, which includes almost 10 Avid Media Composer workstations, Avid Pro Tools, Adobe Premiere graphic stations and DaVinci Resolve.

“We are delighted to work with Full Circle Post NYC as their networked storage solution provider,” said Dan Stern, VP sales, Archion. “Like many Avid-centric facilities, they needed to know that EditStor would serve them like ISIS, which EditStor has far exceeded in performance, scalability and affordability. Full Circle Post is a key member of Archion’s growing family of leading media customers in New York, which includes enterprises like NBC Universal that are leveraging EditStor’s advanced technology.” 

Media Sharing: Making it Easy and Affordable
The EditStor platform makes media sharing easy and affordable for creative professionals that work with Avid Media Composer, Pro Tools and Interplay, Adobe CC and Anywhere, Final Cut Studio, Black Magic DaVinci Resolve and other media creation tools. EditStor EO and ES facilitate the flow, conversion and management of media within the production workflow by offering a rich media management feature set for video and audio workflows, such as Avid project sharing, which is transparent to the Avid Media Composer system and doesn’t affect the Avid workflow. All of this comes at a price that is nearly one-third the cost of some competitive solutions.

A complete self-contained shared storage system, EditStor takes advantage of low-cost, standard Ethernet network protocols, while also delivering performance over the 10GbE (and soon 40GbE). EditStor can now  connect up to 16 Mac, Windows and Linux OS-based clients and an unlimited number of users can be connected to EditStor through Ethernet switch architecture without intrusive drivers, installers or client licenses.