Jerome Conlon CMO, Open Source Storage

Open Source Storage LLC (OSS), creator of enterprise storage solutions, announced that Jerome Conlon has been named CMO.

 A brand strategist with over 30 years of experience and 20 on the ‘hot seat’ at high profile brands, he brings a track record of scaling companies from hundreds of millions in sales to multibillions.

“We’re excited to have such a well-respected brand innovator join the OSS team,” said Eren Niazi, CEO, Open Source Storage. “As a marketing executive, consultant and author, Conlon has demonstrated exceptional leadership, and he has been a great asset to OSS over the past few months. We’re confident that he can communicate the quality, value and performance advantages of open source technology to the enterprise market.”

As the founder and principal consultant at Brand Frameworks, Conlon has lent his expertise in brand development and strategic marketing to companies from a range of industries including technology, financial services, healthcare, digital entertainment, education and apparel. Recently, he became a partner at the consultancy Future Lab where he is a member of the BrandSpark Workshop team alongside Moses Ma and Langdon Morris. Their clients include Fortune 100 brands, Global 2000 corporations, government agencies and respected non-profit organizations.

Conlon has unleashed triple-digit growth at a number of major brands, expanding their meaning, relevance and resonance to wider circles of consumers. He was global director of marketing insights at Nike, Inc. from 1986 to 1996 when annuals sales grew from $860 million to $6.6 billion. In addition, he has served as CMO of Internap Network Services, VP of brand planning, consumer insights and new products for Starbucks Coffee Company, SVP marketing and program development for NBC Entertainment, and he has been a professor of economics at Gonzaga University.

“Eren Niazi is one of the most talented technologists I have ever met, and he has assembled a truly world class team at Open Source Storage,” said Conlon. “With solutions that cost 30% less than proprietary options, OSS is on track to disrupt the entire enterprise storage market and provide the IT community with infrastructure that can support a world built on HPC, big data applications and universal access to information. I’m proud to join a team that will help secure the growth and promise of our digital universe.”

Conlon is the author of Overcoming Marketing Blindspots and co-author of Soulful Branding, a joint project with Future Lab’s Moses Ma and Langdon Morris that is to be published in spring 2014.