HDS Announces Archive, Backup and Consolidation Solution Incentives

Hitachi Data Systems Corporation announced continued commitment to its TrueNorth partners by extending its accelerator program on new Archive, Backup and Consolidation (ABC) solution deals.

The global program offers exclusive partner rewards for incremental deals that align with HDS strategic data management and cloud storage solutions.

The ABC Accelerator Program rewards TrueNorth partner sales representatives and engineers who complete the new ABC solution learning path and close sales transactions. HDS also gives incentives to partner professional service engineers who achieve Hitachi NAS Platform and/or Hitachi Content Platform Implementer Certification.

“The global Hitachi TrueNorth Partner Program plays an important role in our go-to-market strategy, and we will continue to invest in programs that provide support, incentives and rewards to our partners while increasing their sales profitability. Our strong portfolio of solutions solves critical IT pain points and enables our partners to compete better and grow their businesses. With many partners across 3 geographies already participating, we look forward to even more Hitachi TrueNorth partners benefitting from the ABC Accelerator Program,” said Neil Colstad, VP, global partners and alliances, HDS.

The enhanced program builds upon a series of partner program enhancements announced earlier this year, including training, scholarship opportunities and additional incentives.

Updates include:

• Prepare with the Hitachi TrueNorth Scholarship Program: New archive, backup and consolidation courses, as well as many more programs in file and content solutions and implementation training, are available through HDS Academy. Qualified partners receive this training at no charge.
• Boost sales by using the TrueNorth Partner Demo Center: Partners use the combination of online product overviews of key solution technologies and schedule hosted live demonstrations of solution capabilities. The Partner Demo Center is available to Hitachi TrueNorth partners 24/7 around the globe to fit their customers’ schedules.
• Earn greater profits and extend customer engagement with the TrueNorth Specialization Program: Partners interested in providing archive, backup and consolidation services to their customers can take advantage of enhancements. Specialization Program participants around the globe have real-time, 24/7 access to the expert level tools, best practices, and associated manuals and implementation materials.
• Get additional rewards from industry partner incentives: Partners earn competency-based rebates from specialized sales, delivery and integration skills supporting the ABC Accelerator Program.

Bob Elliot, VP, storage solutions, Mainline Information Systems, Inc., said: “Our partnership with HDS allows us to bring to market innovative solutions while meeting customer needs around archive, backup and consolidation solutions in a cost-effective way. The new incentives within the ABC Accelerator Program provide the combination of expertise and performance-based rewards and access/exposure to training that will help us continue to meet customer requirements, differentiate ourselves from the competition, and maintain the profit levels to support continued growth. Mainline considers Hitachi to be the industry leader in file, content and archival solutions.”

Baster Heurne, sales manager, PQR B.V., said: “As data volumes increase, businesses today need to have access to flexible solutions that free up resources and attain innovation. PQR has been working with HDS to provide customers with the business agility and transformation they need. The ABC Accelerator Program incentives for sales, pre-sales and service engineers, along with all other TrueNorth Partner Programs and incentives available to us, testify to the increased focus and commitment to enable and reward partners.”

Dmitry Sharafutdinov, CEO, Proact Latvia, said: “As a long-term partner of HDS we are excited about the recent product launches and releases that help us bring the most cutting-edge and cost-effective solutions to our customers. We also take advantage of the many incentives that are part of the TrueNorth Partner Program and the ABC Accelerator Program is a great way to reward our employees engaged in selling Archive, Backup and Consolidation solutions.”

Sanjaya Padmaperuma, CEO, South Asian Technologies (Pvt) Ltd, said: “At South Asian Technologies. we are proud to bring best-in-class data management solutions to our customers and help them face their data growth challenges while cutting costs. By partnering with Hitachi Data Systems we have expanded our portfolio and differentiated ourselves from competition. We are proud to be a key partner of HDS in this arena in our region, as well as the ABC Accelerator Program.“