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67 Exhibitors at SNW Europe 2013

Reaching limit, but remaining biggest WW international storage show
By Jean Jacques Maleval on 2013.10.25

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SNW Europe, to take place in Frankfurt am Main, Germany, on October 29-30 2013, celebrates its tenth anniversary in the country and will probably be about the same size as the former shows the last three years.

It's part of several events under the title of Powering The Cloud including also Datacenter Technologies and Virtualization World and organized by Angel Business Communications with SNIA and Computerworld.

Up to now 67 booths have been reserved. They were 72 in 2010, 70 in 2011 and a record of 73 last year. 1,647 attendees participated in 2012, the record being 1,854 in 2011.

After last year's show, we asked the question on the event: "Reaching a limit?" It is in term of number of companies exhibiting and visitors, but it continues to be the largest "international" show on storage in the world. But, as usual, we think the organizers do not invest enough in marketing in each European countries to get more visitors who are in majority from Germany only at Frankfurt since ten years. Just the press room is filled with people from many European countries.

SNW Fall last October 15-17 in Long Beach, CA was a disaster with only two Gold sponsors (Riverbed and Sepaton) and 10 vendors contributing. SNW Fall, April 2-4, in Orlando, FL, was a little better with 27 exhibitors. Another even is scheluded at about the same time in Europe, Storage Expo, in Utrecht, The Netherlands, on October 30-31, 2013, with 93 (!) storage exhibitors, including EMC, HDS and IBM, organized by VNU Exhibitions Europe.

In Frankfurt will be missing the three storage giants EMC, HDS, IBM, but among the other big ones Dell, HP and Oracle/Sun are there as Platinum sponsors, and NetApp as Gold sponsor.

130 sessions (keynotes, spotlight sessions, SNIA tutorials, customer case studies and vendor tutorials) will be delivered in association with SNIA Europe at the coming show.

   2007 2008
 2009 2010  2011  2012  2013 
 Booths  53  59  50  72 70    73    67
 Total visitors  1,450  1,400  1,536  1,764  1,854  1,647  

Platinum sponsors (13):

  • Dell
  • HP
  • Oracle
  • DataCore
  • Emulex
  • Evault
  • Huawei
  • LSI
  • NetApp
  • Quantum
  • Seagate
  • SNIA Europe
  • VCE

Silver Plus sponsors (37):

  • Actifio
  • Anixter
  • Aptare
  • Bridgeworks
  • Brocade
  • CommVault
  • Concat AG
  • DEAC
  • FalconStor
  • FAST LTA
  • Fusion-io
  • Gigamon
  • HGST
  • Kingston
  • Nexenta
  • Nimble Storage
  • Pan Dacom Direkt
  • Pure Storage
  • Red Hat
  • Riverbed
  • Rosenberger OSI
  • SanDisk
  • Scality
  • Server Technology
  • Spectra Logic
  • sTec
  • SVA
  • Syncsort
  • Synology
  • Tarmin
  • Tintri
  • Veeam Software
  • Viking Technology
  • Violin Memory
  • Virtual Instruments
  • Websense
  • X-IO

Silver sponsors (12):

  • AirWatch
  • Coraid
  • Dot Hill
  • euroNAS
  • Methode
  • Neos
  • NovaStor
  • PoINT Software & Systems
  • Rausch Netzwerktechnik
  • SimpliVity
  • SpliceGroup Europe Ltd.
  • Toshiba Electronics Europe - Storage Products

Exhibitors (5):

  • Autotask
  • Avnet Technology Solutions GmbH
  • Cordys
  • WD
  • Zycko

Strategic partner (1):

  • 451 Research

Conference partners (15):

  • BITKOM
  • Cloud Security Alliance
  • CloudCamp Frankfurt
  • Data Centre Alliance
  • Datacenter Star Audit
  • eco.de
  • EuroCloud Deutschland
  • Evaluator Group
  • GUIDE SHARE EUROPE
  • IDC
  • Josh Krischer & Associates
  • Neralytix
  • SANBoard
  • Storage Switzerland
  • Vision Cloud


Read also:

SNW Europe 2012: 73 Sponsors, 1,647 Attendees
Reaching a limit?

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