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Robert Whiteley VP of Product Solutions Marketing, Riverbed

Was industry analyst at Forrester Research.

Riverbed Technology, Inc. announced that Robert Whiteley has joined the company as VP of product solutions marketing.

He joins Riverbed after ten years at Forrester Research as industry analyst, research director, and operations effectiveness leader. As Riverbed continues to build a team to expand its leadership, he will employ his understanding of IT requirements gained in thousands of customer meetings to address the varied needs of customers.

riverbed_whiteley As the lead of product solutions marketing, Whiteley will identify customers’ most pressing business and IT problems as they transform their data centers. He will help customers solve these challenges and show how they can achieve better, faster outcomes with solutions from Riverbed and its partners. He will unlock the value of customer stories that prove the business value of a comprehensive solution and identify best practices that enable other organizations to achieve similar results.

"Robert brings a depth of industry and customer specific experience that is unmatched. His ability to identify our customers’ key business and technology challenges and articulate the best Riverbed solutions will be key in our efforts to expand our position as the leader in performance management," said David Greene, CMO, Riverbed.

Most recently Whiteley held the position of VP of operational effectiveness at Forrester Research where he supervised the quality and consistency of the firm’s research. In his 10 years at Forrester, he held several other positions including principal analyst and VP/research director where he was responsible for driving his department’s research agenda and writing industry reports on areas such as networking, infrastructure and application delivery. Whiteley also worked directly with end-user organizations as a consultant on vendor selection and architectural review. As VP of portfolio management and strategy, he undertook a solution strategy and management role, helping to bring Forrester’s playbooks to market. For this he led all aspects of strategy, change management, and business transformation.

He received his B.S. degree in computer engineering from Tufts University.

"Users are increasingly dependent on technology, specifically applications and data, to remain productive. As IT continues transforming their data centers to meet rapid changes in user requirements, performance becomes the central issue. Riverbed has demonstrated that they can provide unparalleled performance management solutions whether it’s application or network, on premise or in the cloud. I look forward to helping our customers realize even greater IT performance improvements and cost savings," said Whiteley.

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