Identity Authentication Provider Finsphere Has Chosen Violin SSD Arrays

Violin
Memory, Inc. announced that Finsphere
Corporation, a provider of identity authentication services to
financial institutions, has chosen its Flash Memory Arrays to accelerate ID
authentication response rates to more accurately detect, prioritise and manage
security challenges.

Violin is outperforming disk-based storage arrays with a 28x higher throughput,
2.7x quicker response times, and almost 22x more IOPs, while also lowering
cost.

Finsphere’s identity authentication
services address a challenge as digital and mobile transactions
grow. Real-time identity authentication depends on fast response time from the
underlying IT infrastructure and high application throughput. Financial
institutions look to reduce the risk of payment card fraud by relying on
ultra-low latency and network backbone access that meet strict performance
requirements.

Finsphere’s card protection solution
leverages both financial data and telecom (mobile geo-location) data to verify
the identity of the card user. Inconsistencies such as a credit card
transaction in Paris while the legitimate cardholder’s mobile phone is located
in London can trigger a real-time alert or other action to reduce the risk of
fraud. Flash Memory Arrays enable Finsphere’s real-time fraud alerts
and identity authentication, helping the company to markedly improve response
rates to financial institution customers and further differentiate itself in
the marketplace.

"I
first read about Violin in a tech journal and the performance claims seemed too
good to be true. So we benchmarked our application with Violin’s Flash Memory
Arrays, and found they delivered on their promises," said Mary Reeder,
CTO of Finsphere. "I was very
impressed and genuinely excited at what this would mean for us. The performance
is outstanding, and more than meets the demands of high-volume transaction
processing environments like ours."

Finsphere also found that the use of the Flash Memory Array for its purpose-built application reduced
the cost per IOP by nearly 9x (from £8.88 to £1.03). Co-location data centre
costs are also reduced as the solution has a much smaller footprint and
lower power requirements than traditional disk-based SANs. Benchmarks against
the company’s existing provider already show nearly 22x more IOPs (38,339.22
v.1771.05), higher throughput (621.52MBps v. 22.70 MBps) and ultimately quicker
response times (1.67ms v. 4.52ms).

"Finsphere
provides real-time identity authentication by combining customers mobile
geo-location data along with predictive analytics – that’s no small task in our
hyper-connected world," added Garry Veale, MD of Violin EMEA.
"With banks facing new and
increasingly sophisticated fraud tactics, the peace of mind Finsphere offers
its customers is both unique and invaluable. The outstanding performance
achieved using Violin’s flash Memory Arrays is instrumental in achieving this."

Finsphere
is using Flash Memory Arrays for its core EMEA services, with plans to
install additional systems for its core US service, to address increasing
demand in the retail banking sector.