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Start-Up Jeda Networks in Software Defined Storage Network Technology

Led by former CTOs of Emulex

Jeda Networks, Inc. has unveiled a framework for future storage networking called Software Defined Storage Networks (SDSN).

It has applied virtualization and abstraction to solve the complexity, cost and scalability issues inherent in today’s storage networks. By supplying the last essential piece to a fully virtualized IT infrastructure, Jeda Networks is transforming the way storage is networked in the cloud era.

Today’s storage networks are complex, expensive and are limited to scale as the applications they support grow at a projected exponential rate. Jeda Networks has created SDSN technology, to change the adaptability of current storage networks to readily adjust to this growth. It takes a pure software approach, applying Software Defined Network (SDN) technology, to address current limitations inherent in today’s storage networks. SDSN resides within the network, abstracting the essential services of the storage network from the underlying physical network simplifying management tasks allowing for much larger scaled networks.

As the ‘killer app’ for Software Defined Networks (SDN), Jeda Network’s scalable SDSN software can be applied to any storage network from the smallest rack of only a few systems to the largest cloud data centers. For small deployments, SDSN simplifies the deployment of the storage network with the added benefit of utilizing standard management software more readily available and less expensive than the proprietary management software required in many environments today. The software can also be deployed in the largest data centers where scalable enterprise block storage resource pools are not readily available due to storage network real-time scalability issues.

"Jeda Networks’ approach is unique and has a chance to be a truly disruptive force in the market today," said analyst Deni Connor, founding analyst with StorageStrategies. "Jeda Networks is taking what has traditionally been a hardware play and turning storage networking into a simple, elegant software solution that gives organizations more flexibility and scalability in today’s virtual environments."

Its solution works with many existing physical network components such as standard Ethernet switches and standard 10GbE adapters – no additional software and no specialized hardware is required. The forward-thinking enterprises looking to leverage SDN’s benefits to storage now have access to the key enabler – the virtualized storage network. Jeda Networks gives organizations a new, far less complex approach to storage networking easily adapting to the next generation of applications such as database, data mining, big data and rich media requiring high performance storage solutions.

"At Jeda, we are waging war on IT complexity," said Stuart Berman, CEO and founder of Jeda Networks. "We are offering a fundamental architectural and business model shift in how applications access their storage in the cloud era. Our technology will lower the cost for both the smallest IT environments as well usher in new capabilities for the largest cloud data centers."

Comments

With its software controller, Jeda wants to make SAN archaic, with an open software solution, SDSN, to configure and manage the storage networking fabric.

What is SDN
Software Defined Network from Open Networking Foundation is an approach that helps overcome network resource limitations such as the limited number of VLANs and the resulting management complexity of configuring thousands of VLANs. With SDNs, a static network becomes a programmable and extensible network that responds more readily to changes in end-user requirements.

What is SDSNs

An application of SDN, Software Defined Storage Networks virtualize the network between applications and their data, referred to as the storage network, by decoupling the complex storage networking control plane (the intelligence that tells the hardware what to do) from the physical network. This results in an abstracted and simplified storage network capable of being 'programmable' by software. SDSNs solve the limitations of a fixed and rigid physical storage network - namely scalability, cost and complexity. As organizations take advantage of a fully virtualized IT infrastructure, SDSNs free them from the limitations of an all hardware-based storage networking infrastructure. Jeda's Fabric Network Controller (FNC), using the FCoE protocol that talks to standard networks, abstracts the complexity of a storage network into a software controller, delivering an open software solution to configure and manage the storage networking fabric.

Beta shipments of Jeda's product are under way with customers and partners.

Standalone SDSN Controller
jeda_networks_sdsn

The Newport Beach, CA-based company went just out of stealth mode. Born in 2010, it got an unknown amount of financial funding from VCs US Venture Partners and Miramar Venture Partners.

Among the board's directors there is Dan Crain, CEO of Whiptail, an all-SSD system company that could be one of the first Jeda's customer.

The executive team is mainly formed
by former Emulex's employees:

  • jeda_networks_bernam Stuart Berman, CEO: Was previously SVP and CTO of Emulex after being CTO of Vixel.
  • Soogil Cho, SVP international sales: served as the VP of AsiaPac sales for Emulex and previously worked at Vixel, Mylex, Shugart, Teledyne, and Control Data.
  • Joe Colgate, SVP America sales: was formerly director of sales for Agilysis and held executive positions at Adaptec, Aristos Logic, Vixel and StorageTek.
  • David Crespi, VP technology and engineering: Prior to Jeda was VP and CTO at Emulex.

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