New Logo for Netgear
And company focusing on SMB solutions in India
This is a Press Release edited by StorageNewsletter.com on February 19, 2013 at 3:05 pmNetgear,
Inc. redefines its identity this year with a restructured logo. The new
logo reflects the modified version of the former one.
With its redefined look it is on its way to
inculcate new business strategy moving a step ahead. In a bid to drive a
stronger partner strategy, Netgear is committed to expand its product portfolio
with the prime focus towards SMBs in India.
Netgear has been following its SMART IT
vision which envisages a reliable, affordable and simple range of products
covering the entire infrastructure needs of SMBs, encompassing switching,
storage, wireless and security solutions and it foresees growth in this field.
The company is also eyeing 40% growth in FY2013. The total addressable market in
the SMB space is estimated to be close to $100 million in 2013.
Commenting on Netgear’s
expansion plans, Subhodeep Bhattacharya, regional director, Netgear said:
"We are recruiting partners who are
solution focused because customer interest is now moving from being price
sensitive to tech-focused. At Netgear we see a trend of more gigabit uptake in
SMBs apart from increased focus on security and manageability. We also have
plans to open two more centres by Q2 2013."
In terms of channels, the company is
looking forward to expand its partner base from the currently 40 partners to 70
by Q2-2013. In addition, Netgear is also prepared to start up Power Shift
Partner Program facilitating access for partners regarding marketing, training,
and support resources and sales.
Currently Netgear has Ingram Micro and
Rashi Peripherals as its national distributors reaching up to 1,000 partners
across the nation. This fiscal year, the company would spread its footprints to the
top 40 cities, more so in Class B and C class cities. Participation in customer
events for product demos, ATL activities and road-shows will be taken into
utmost consideration as a part of companies top most agenda. Netgear is a networking company that provides lifetime warranty for almost all its
products. Besides this, Netgear has authorised inTarvo Technologies Ltd. as its service provider
for the top seven cities and Rashi Peripherals for the remaining cities