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Vizrt Signs $1.5 Million Deal With North American News Channel

Upgrading from tape-based to digital MAM

Vizrt Ltd
signed a deal worth $1.5 million for media asset management (MAM) products
with an international News Channel in North America.


The broadcaster has been a Vizrt customer for many years and the new investment
will replace existing tape-based storage systems.

Viz Media Engine, Vizrt’s complete asset
management system (MAM), will be the core of a new MAM infrastructure for the
broadcaster. All archival storage is being moved to a digital format for easy
reference and all new content will be ingested utilizing Viz Dart, Vizrt’s
digital asset recorder. Transcoding tools in the Media Engine will convert
file formats as needed when transferring files to other storage systems
throughout the broadcaster’s other global offices.

Viz Content Pilot, Vizrt’s template-based
content and control application will give journalists access to graphic
templates and video content in the Viz Media Engine from within their newsroom
control system (NRCS).

In the Control Room the MAM system is
integrated with Vizrt’s broadcast graphics systems included in the purchase.
This includes Viz Trio, Vizrt’s real-time 3D character generator (CG).
Playlists in Viz Trio will include both video and graphic content that will be
triggered in real-time and played through multiple Viz Engines with video playback capability.

"This new purchases will bolster an already
impressive MAM and broadcast graphics installation at this TV station,
"
stated Martin Burkhalter, Vizrt CEO. "Vizrt’s
commitment to a complete end-to-end graphics and video solution is what allows
every broadcaster, from the local level to major global networks, to have easy
to use systems for controlling all of their content and thereby improving their
workflow in terms of speed and efficiency.
"

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