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Average Selling Price of HDDs Gradually Returning to Historical Levels

To $62-$63, but considerably higher than $45-$55 before Thai flood

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Average Selling Prices of Hard Disk Drives Gradually Returning to Historical Levels
Based on the recent financial results of Seagate Technology and Western Digital, ASP of a hard disk drive in Q3-Q4 of calendar 2012 (Q1-Q2 of fiscal 2013) decreased to $62-$63 per unit, which is considerably higher than $45-$55 ahead of the flood in Thailand in 2010, but is in line with ASPs between $53 and $62 in Q3 2008 (Q2 FY2009), ahead of a major drop of demand for PCs in the following quarters due to global economic.

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