HP Boosts Business Efficiency for Russia’s Yota

Hewlett-Packard Development company,
L.P. announced that Yota, Russia’s
federal mobile telecommunications and ISP,
has boosted business efficiency with HP Vertica.

The scalable analytics platform that delivers real-time analysis of Yota’s growing volumes of ‘big data’, allowing the company to make
informed business decisions faster.

Yota, which has its head office in St. Petersburg, an additional office in
Moscow and offices in other major Russian cities, built and launched the first
LTE network in ten Russian cities: Moscow, Krasnodar, Sochi, Novosibirsk, Ufa,
St. Petersburg, Vladivostok, Samara, Kazan and Kostroma.

Yota’s growth rate, and the transfer to 4G LTE, meant that the company needed a
unified data warehouse to enable the processing and analysis of ‘big
data’ in real time. HP Vertica enables Yota to monetize its data faster.
Currently, Yota’s data volume is 3TB, and every 24 hours another 20GB is added.
Parallel upload ensures that data is uploaded up to 100 times faster than
before, while the speed of report creation and random access is, on average, 10
times faster compared with the previous data warehouse. Implementation of
Vertica was simple, and the transition to the new storage database was so
smooth that many employees did not even notice it was happening.

Vertica will help to ensure that Yota’s online data processing, available in 9 Russian regions, will cover the majority of the Russian
Federation’s 180 regions in the next two years.

"Average data traffic per Yota
customer exceeds 10GB per month," says Igor Torgov, GM, Yota. "HP Vertica’s massively parallel,
column-oriented analytic database enables Yota to steadily increase the size of
our data warehouse while maintaining maximum performance."

Call data records (CDRs), which used to be uploaded once a day in a process
taking several hours, are uploaded every 5 minutes. Vertica’s data
compression capabilities enable Yota to store the same
amount of data in less than half the space and the system can be scaled by
adding new bundles to the cluster without disruption. In the past, Yota could
only store raw data for 45 days without affecting productivity, whereas today
there are no time limits.

"Yota needed long-term data analysis
to support accurate business decision making," said Alexander Mikoyan, MD, HP Russia. "In
the first installation of its kind in Russia, Yota has leveraged HP’s
international experience and powerful HP Vertica technology to boost its
ability to process ‘big data.’ This is a powerful tool for telecom operators
and other industries which provide services to a large number of customers on a
daily basis."