Avid Updates Asset-Based Workflow Solutions

Avid
Technology
Inc.
unveiled enhancements to its solutions for asset-based
workflows.

Spanning distributed production,
media management, and storage. The company is demonstrating how
customers in news, TV, sports, and post-production can produce and
distribute content.

Among these solutions is Interplay
MAM (Media Asset Management) Active Archive, a solution that delivers
Interplay MAM technology to support workflows centered on a core
archive capability.

Comprised of software, workflow
automation, partner integrations, and professional services, It lets
media producers customize the system to their needs, expand
workflows, and add system integrations, and clients, as needed.

According to Dana Ruzicka, VP of
segment and product marketing at Avid, "We’re
giving our customers everything they need to quickly install and
implement a complete archiving solution."

Avid also introduced
updates
to its asset-based workflow
solutions, including:

• Interplay Production 2.7: Advancing the ability of production
  groups to create content more collaboratively and automate workflows,
  Interplay Production 2.7 supports Interplay Sphere, ISIS 2000, Avid
  DNxHD 85/100, and Media Composer 6.5/NewsCutter 10.5. It also
  features workflow flexibility and capacity, support for multiple ISIS
  installations.
• InGame 1.5: Enhancing the ability of sports
  teams to build excitement and franchise brands, InGame 1.5 supports
  Avid DNxHD 85/100, used in sports production for its balance between
  image quality and storage efficiency. They also added the same
  support for Media Composer, NewsCutter, Avid Interplay Production,
  Interplay Central, InGame and AirSpeed 5000.
• AirSpeed 5000 2.1: In addition to its ability to
  automate ingest and playback for Avid and third-party editors,
  AirSpeed 5000 2.1 includes economical two-channel HD models, multiple
  ISIS system and Avid DNxHD 85/100 support. It also accelerates HD and
  SD workflow with ingest and playout of multiple video formats while
  delivering master control service and supporting standalone operation
  with Avid and third-party editing systems for smaller news production
  environments.
• iNEWS 4.0: Building on its newsroom
  management, news creation and playback control capabilities, iNEWS
  4.0 introduces improved scalability with capacity to handle 130% more
  stories, and enhanced Media Object Server support for increased
  flexibility in news workflows.

Pricing and Availability:

• 
  Interplay
  MAM
  Active
  Archive: Available. Pricing for the solution bundle is $275,000
  GRP.
• Interplay
  Production
  2.7: Available in configurations that serve entry level to enterprise
  customers who are seeking to raise efficiency, increase output, and
  address new business opportunities. Pricing starts
  $53,000 for a 10-seat package.
• Avid
  InGame
  1.5: Pricing starts at
  $259,995 GRP.
  This solution is now
  available in the U.S.
  Through sports-qualified systems integrators who bring focus and
  expertise in the sports market. Available through Elite Reseller
  partners.
• AirSpeed
  5000 2.1: Starts at $40,000 GRP, and
  available.
• iNEWS
  4.0: Starts at $34,095 GRP and is
  expected to be
  available later this month.