Unitrends: 56% Growth in Sales From 2010 to 2011

Unitrends experienced another record-setting year.

With product innovation, employee expansion and strategic investments, it has continued to dominate the backup and recovery market by expanding its customer base in a variety of industries, including education, manufacturing, financial services and healthcare, as well as forming strategic partnerships.

"Unitrends is headed on an impressive trajectory and we’re really just beginning to accelerate our efforts," said Mike Coney, Chief Executive Officer, Unitrends. "2011 saw Unitrends expanding its workforce, adding a new Advisory Panel and forming stronger alliances with strategic partners. If the past two years are any indication, 2012 is going to be an exciting year for Unitrends."

Record-Setting Performance
For the 13th quarter in a row, the company achieved record revenue and sales growth as a result of successful product enhancement and strong business strategies.

Highlights include:

56 percent growth in sales from 2010 to 2011
98 percent overall customer satisfaction rate of the US-based customer support staff
The opening of a second Unitrends office in Boston, MA, which tripled in size by years’ end

Digital word-of-mouth reviews of Unitrends over social networks also boomed in 2011, causing an increase in inbound website traffic and sales worldwide.

In a recent Spiceworks newsletter, one Unitrends customer was quoted as saying: "Its limitless licensing style blew my mind, and was one of the biggest reasons we chose Unitrends. We’ve got a mixed environment of at least 50 guest virtual machines, 12 virtual hosts, several server 2003 boxes, exchange, and lots of SQL. Normally getting all of that covered would be a fortune, and the ability to use Unitrends and expand at will without having to worry drew our attention quickly. I was amazed at how simple it was to set up. Agents were all-in-one, no poking around needed, everything was very clearly labeled, documentation was fantastic, and their support was simply fabulous."

Channel and Technology Partnerships
With a focus on developing partnerships and building channel relationships, Unitrends exceeded its goal of expanding its partner program and nearly quadrupling feet on the street which represented nearly 85% of the company’s sales in 2011.

Partner highlights include:

130 percent channel sales growth over the past two years
Expansion into EMEA
Agreement with Lifeboat Distribution, an international specialty distributor for backup, disaster recovery and other sophisticated technologies. Under the agreement, Lifeboat will distribute Unitrends’ industry-leading appliances to solution providers – VARs, resellers and system integrators.
Unitrends is added to TVAR Solutions’ GSA schedule, marking a key milestone in Unitrends’ expansion within the U.S. Federal market.
Unitrends and Spiceworks partner to launch a new backup advisor and integrated management features.

Product Innovation
With a committed research and development team, Unitrends delivered solutions to bring enterprise-level backup and recovery to small and medium businesses:

Instant Recovery of VMware and Windows with Failover Virtualization
Near-CDP With Up to 10,000 Snapshots Per Week
Incremental Forever with No Recovery Time Objective (RTO) Impact
Enhanced Block-Level Adaptive Deduplication
Rotational Archiving to SAN and NAS
Enhanced Bare Metal Backup for MAC OS and Solaris
VMware Image-Based File-Level Recovery for Linux
Point in Time Restore Across All Backup Types

Management Team Expansion
Driving product innovation and company growth, the executive leadership and Board of Directors was expanded to add more veteran talent.

Unitrends announced the creation of its first ever Advisory Board consisting of senior executives in the storage and information technology industry: Michael Cristinziano, James C. Foster, Joe Balazs, Todd Gresham, Robert Soderbery, Jay Kidd, Anna Hall-Lloyd.
SVP of Strategy at BMC Software, Ken Berryman, join Board of Directors