Bill Cox VP WW Channel Sales, DataDirect Networks

DataDirect Networks, Inc. (DDN) announced the appointment of industry veteran Bill Cox as vice president of Worldwide Channel Sales.

With more than 15 years of experience developing high-growth channel and partner programs, Cox will be responsible for continuing the expansion of DDN channel sales operations worldwide as the company scales to meet increasing demand for its Big Data infrastructure solutions.

Cox’s prior roles include serving as Vice President of Americas Channel Sales for Quantum Corporation, where he led the company’s VAR/reseller, direct marketer, distribution and inside sales organizations across the entire product portfolio. He has also held sales leadership roles at Plasmon, ADIC/EMASS, and 180Squared, and has received the CRN Channel Chief, VAR Business Top 60 Executives and CDW Diamond Level Partner awards.

"Bill’s experience in putting together tremendously successful channel programs for high-growth companies, coupled with his extensive storage and data management expertise make him an obvious choice to lead DDN channel operations," said Alex Bouzari, CEO and co-founder of DDN. "We are very pleased to welcome Bill to the DDN team, and his appointment reaffirms our commitment to developing and empowering our channel partners, who are a vital part of our go-to-market strategy."   

"I’m thrilled at the opportunity to help DDN deliver its groundbreaking data infrastructure solutions through a more robust channel program than ever before," said Cox. "Companies across every industry are addressing the unprecedented challenges of the Big Data era, and I look forward to enabling our valued partners to guide their customers through these changing times."