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Render Rocket Relies on Isilon

To increase capacity and reduce costs "by 40%"

EMC Corporation announced at
SIGGRAPH 2011 that Render Rocket, Inc. has deployed Isilon scale-out NAS to enhance self-service 3D rendering solution and to keep pace
with the rapidly growing demand for its offerings from entertainment and design
clients all over the world.

render_rocket_isilon_emc

Render Rocket alleviates the
need to purchase, maintain and continually manage large render farms by
offering individuals and studios across a range of industries solution that integrates into any
production workflow. These benefits have led to Render Rocket’s rapid
rise in popularity, which subsequently has placed increasing demands on its own
infrastructure.

Working with Isilon channel
partner GPL Technologies, Render Rocket deployed the EMC Isilon X-Series and NL-Series Platform Nodes,
and Isilon’s SmartConnect, SmartQuotas, and SnapShotIQ software applications,
which enable Render Rocket to scale in performance and capacity. By
streamlining its big data storage infrastructure, Render Rocket can continue to
meet the growing demand for its services and the needs of clients with
large-scale rendering jobs, like those seen on projects such as Spiderman 3,
Piranha 3D and Drive Angry.

"Rendering in film and
design is becoming more and more data intensive. By moving to Isilon, we’ve increased our
storage capacity five-fold since last year and cut labor and management costs
by 40 percent. Our service platform is more robust and more secure, with
stronger file security and system redundancy, enabling us to render jobs of any
size,
" said Tracey Farrar, vice president of business development at
Render Rocket. "Isilon’s popularity and reputation as the leading storage
vendor among entertainment and animation studios adds instant trust and
credibility with our customers because we’re supporting them with familiar,
best-of-breed technology.
"

Render Rocket has grown
rapidly since its founding in 2005. That growth was straining its original infrastructure
with storage system bottlenecks and capacity issues. To scale in line with
market demand, Render Rocket turned to EMC Isilon, whose technology helps
Render Rocket process more projects in less time.

"We’ve grown 30 percent
since 2010, and we keep expanding globally. As a growing cloud business with
customers in 30 countries, scalability is very important. With Isilon, dropping
in an additional cluster of storage nodes as we grow is a snap, and the
additional capacity increases performance speed,
" said Ruben Perez, Render
Rocket’s chief executive officer. "Isilon provides us with a powerful
solution without unnecessary complexity. It lets us focus on our strengths and
our customers, and not worry about tweaking our storage system.
"

"Today’s leading-edge
media companies are pushing the limits of storage technology, forcing vendors
to offer more innovative, scalable solutions and partners to be more creative
in designing next generation architectures,
" said Brian Terrell,
Principal, GPL Technologies. "Render Rocket is a perfect example of what
happens when a cutting-edge media company joins with an innovative vendor and
an experienced partner. The result? A storage platform capable of sustaining
rapid data growth and increasing business demand for the long term. With EMC,
Render Rocket is poised to take their business to the next level.
"

"Business growth is
exciting. The associated technology growing pains are not
," said Sam
Grocott, vice president of marketing at Isilon. "We are proud to provide
the support that allows cutting-edge companies like Render Rocket to focus on
delivering top notch services to their clients while improving and expanding
their business in the process
."

Render Rocket’s and other
companies’ experience in managing and extracting value from big data
can be applied across all industries as organizations struggle with information
growth. Isilon is diving deeper into the value of big data management at the SIGGRAPH conference, the international show on computer
graphics and interactive design.

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