Lanie Kruger VP Marketing and Channel Development, Gridstore
Formerly at Reldata, Plasmon and LSI
This is a Press Release edited by StorageNewsletter.com on August 11, 2011 at 3:33 pmGridstore, Inc.
announced the appointment of channel marketing industry veteran Lanie Kruger to
the position of vice president of marketing and channel development.
Kruger
will be responsible for extending Gridstore’s channel and OEM footprint while
overseeing the core marketing and communications programs that fuel channel
growth
"Lanie is a marketing visionary and channel development
expert with a stellar track record of building new markets and business
development opportunities," said Kelly Murphy, CEO, Gridstore. "With
her proven ability to grow storage channel relationships and business
alliances, we will continue to elevate Gridstore’s market presence and grow our
channel network through both value added resellers and OEM technology
partners."
Named as One of the Top Women of the Channel by Everything
Channel’s CRN Magazine in 2010, and a CRN Channel Chiefs award recipient,
Kruger has more than 15 years of experience working with channel partners,
assisting them with delivering leading edge, competitively priced IT solutions
to their customers, while increasing revenue and profitability for their own
companies. Prior to joining Gridstore, Kruger was most recently vice president,
channel and business development at RELDATA Inc. She has also served as
director, business development at Plasmon and served as OEM business
development manager at LSI Logic.
"Gridstore has one of the most advanced storage systems
available for small and mid-sized businesses," said Kruger. "Its
solution eliminates the cost, complexity and performance bottlenecks of
traditional controller technology. It’s a very compelling solution for the
channel. I am pleased to be on board to continue to drive their presence
throughout the channel to continue to strike new relationships with key
partners and to market this innovative technology to the SMB market."