EMC Enhanced About All Its Storage Lines

EMC Corporation extended its lead in all major storage markets with the announcement of a record-breaking number of new systems and capabilities designed to make it simpler for businesses and organizations of all sizes to harness and exploit the massive amounts of information they generate each day.

EMC introduced multiple new storage systems and software features – more than 40 new technologies and products in all – including new arrays for small and medium-sized businesses (SMBs), new unified systems for the midrange, new software for its high-end systems and new disk-based backup and recovery and archiving systems. The technologies are part of a multi-billion dollar investment in storage that positions EMC at the intersection of all the major trends that are driving massive information growth, including cloud computing and Big Data applications.

New Hardware and Software Highlights:

• Simple, efficient and affordable unified storage array, the new EMC VNXe storage system is designed for SMBs and offered through EMC partners. With a starting price of under $10,000 (USD), the VNXe can be configured in minutes by IT generalists to support virtual servers and hundreds of email users. It offers storage technologies with an intuitive interface for set-up, management and serviceability.
• The new EMC VNX family of unified storage systems converge EMC’s market-leading CLARiiON storage area network (SAN) systems and number one Celerra network attached storage (NAS) systems into a single, easily managed and powerful family of unified storage arrays that are 3 times simpler, more efficient and faster and have the full suite of functionality of its predecessors.
• New EMC Symmetrix VMAX software technologies that make it a powerful, trusted and smartest storage array and capable of supporting petabytes of information and up to 5 million virtual machines. Among the new features are a version of FAST (fully automated storage tiering) software that automatically optimizes the array based on data usage; new server virtualization, security and federation capabilities; and new operating software that doubles system performance with no hardware upgrade required.
• New Data Domain backup and archiving capabilities including new systems that are 7 times faster than the competition, providing fast backups and new Data Domain Archiver systems, designed for long-term disk-based retention of backups..

"2010 was a record-breaking year for Audi and just as our business has grown, so has the amount of data we generate in the development of new products and technologies like electric and hybrid drive systems. We’ve worked closely with EMC for many years to deploy the latest storage technologies to improve efficiencies, performance and to automate IT processes so that our technical staff can focus more of their time on business initiatives. As a global company and brand, it is important for us to work with industry leaders like EMC to support our virtual infrastructure. These new EMC storage features and systems will play a key role in the IT environment as we introduce new models and expand in markets around the world," said Mr. Klaus Straub, Chief Information Officer, Audi.

"Advancing the capabilities of storage systems is critical to meeting the challenges brought by the staggering growth of traffic across the internet and new complexities facing data centers today. The scalable architecture delivered by the Intel Xeon processor family with advanced storage technologies has enabled EMC to offer innovative solutions across their product line, top-to-bottom, from small businesses to the largest enterprises," said Kirk Skaugen, Vice President, General Manager, Data Center Group, Intel Corporation.

"VMware and EMC share a vision of helping customers transform their IT infrastructures through cloud computing, and virtualization is at the foundation of this shift affecting customers of all sizes. Our technologies are tightly integrated and together provide a key enabler for the enterprise hybrid cloud, simplifying information management and increasing the efficiency and agility of the entire infrastructure," said Paul Maritz, President and CEO, VMware.

"EMC already had about the deepest product portfolio in the industry, and it just got even deeper. The company continues to innovate in some of the areas that matter most to customers across a spectrum of use cases and a spectrum of markets," said Steve Duplessie, Senior Analyst at the Enterprise Strategy Group.

"What you’re seeing today is EMC ‘doubling down’ on its core franchise: storage. The technologies are changing, the use cases are changing and the consumption models are changing. These new products and capabilities put us in an excellent position to capitalize on the major trends in the IT industry and place us squarely at the intersection the biggest ones: cloud computing and Big Data," said Joe Tucci, EMC Chairman and CEO.

"Our customers and partners see the future of IT coming and EMC is again preparing them for change. These new products are part of the largest launch ever and reflect the best-of-the-best in the storage industry spanning virtually the entire spectrum. For 13 years EMC has been number one in storage and we have been at the forefront of all the major trends and have helped our customers prepare for information growth that was first measured in gigabytes, moved to terabytes and then petabytes and will soon be measured in zettabytes," said Pat Gelsinger, EMC President, Information Infrastructure Products.