Object Matrix Appoints Did Technology as VAD

Object Matrix Limited, provider of The MatrixStore data storage platform, has appointed DID Technology as a Value Added Reseller for its storage and workflow solutions in France.

According to Nick Pearce, co-founder of Object Matrix, the appointment will enhance the positioning of MatrixStore within the local market and provide Object Matrix with local video workflow and storage expertise. "DID Technology have broad creative video workflow expertise that bridges the underlying technologies that their client base have in place. More and more of our clients have a healthy mix of Apple, Adobe or AVID platforms in their architecture which makes it very easy to work with teams that possess skills across those disciplines. DID Technology provide just that."

The MatrixStore from Object Matrix is well positioned within Avid and Apple workflows as a Pre-Production Archive helping organisations to manage the ingest, protection and authenticity of content from tapeless media; a nearline or parking platform for ongoing projects that should not be sat on the production disk; and a disk-based archive for legacy content.

"Many content producers and post production facilities current own or manage a large volume of content kept on a variety of different video tape formats. To keep those tapes in good condition takes time and valuable resources. Only a handful of companies have media asset management or complex and expensive library systems for searching, managing or logging content. The vast majority of these companies also do not have the financial resources available to the larger broadcasters yet they face the same challenges. The DID Technology team has chosen Object Matrix products and services to offer affordable, scalable archive solutions to all of its customer base," said Sebastien Collin, co-founder, DID Technology.