Atempo Joins Active Archive Alliance
For promoting its file archiving solution
This is a Press Release edited by StorageNewsletter.com on July 16, 2010 at 3:29 pmAtempo Inc. has joined the Active Archive Alliance, a non-profit storage industry association dedicated to market education on the evolving use of active archives for simplified, online access to all unstructured file data.
"With corporate data volumes continuously expanding, organizations of all sizes must re-think their digital workflow and storage strategy to ensure that business critical data is securely retained yet easily accessible, whether it be days or years down the road," said Richard Heitmann, VP of Marketing at Atempo. "For years, Atempo has worked with organizations worldwide and in numerous industries to optimize data management by making digital archiving an integral component of the business and content creation workflow. We are proud to align with the Active Archive Alliance to help educate and inform all data-intensive markets of the storage efficiency and cost-benefits of implementing an active archiving strategy."
Active archiving eliminates the typical trade-off between keeping data visible in online disk arrays and moving the data to more cost-effective tape in a backup file. Organizations are now able to use both tape and disk in a large heterogeneous storage pool behind a standard file system interface. This enables online access to archive data, making it searchable and quickly accessible, while ensuring data integrity and simplified data management.
Organizations are archiving increasing amounts of data as they grapple with data growth, retention, compliance rules and the need to leverage the knowledge and information within their organization. As organizations archive more data, the challenge of accessing that data when needed has intensified. Active archive solutions resolve this issue by turning offline archives into visible, accessible extensions of online storage systems – enabling fast, easy access to all archived data through a file system interface.
The industry trend toward active archiving is being enabled and accelerated by recent advancements in active archive applications as well as archive tape and disk storage technologies. Today’s innovative active archive applications provide the ability to see and access data on tape through a file system interface, making it easy and affordable to view and search archived data files in large heterogeneous online active tape and disk storage pools.
Atempo Digital Archive is a file archiving solution that goes beyond preservation and hierarchal storage management (HSM), to actively participate in the day-to-day workflow of information in companies. Today, more organizations require data to be retained at different stages in its lifecycle. Raw data, edited files and final projects need to be stored, as any version may need to be leveraged for future projects. Atempo Digital Archive’s transparency to end-users and critical integration with asset management applications allow those individuals to easily archive at various steps in the content creation process and pull information into and out of the archives as needed. This enables users to transfer fixed-content media assets stored in these applications into a wide number of long-term storage devices by simply using the native application interface.
The mission of the Active Archive Alliance is to provide organizations with the best practices, tools and information they need to achieve simplified access to the online storage of their archived data.