Brocade Introduces New Technology Alliance Partner Program

Brocade Communications Systems, Inc. announced the Brocade Technology Alliance Partner Program (TAPP) to develop new business opportunities and long-term strategic alliances by delivering comprehensive, proven, and customized joint technology solutions to enterprises and service providers. Through strategic alliances, implementation of joint technology solutions, and tested interoperability, customers gain increased choice and flexibility to customize networking infrastructures to meet their specific business needs.

   Benefits
   of the Brocade Technology Alliance Partner Program

The Brocade TAPP delivers best-in-class solutions with industry-leading companies. The program is structured into three levels of alliance membership: Global Alliance Partners, Strategic Alliance Partners, and Advantage Alliance Partners. Each level provides an increasing number of benefits and commitment from Brocade.

By collaborating with Brocade, partners can:

• Offer their customers comprehensive, integrated, and simplified solutions
• Jointly extend brand integrity, strategic sales, and market reach of the two companies
• Deliver complementary solutions that are validated through interoperability testing
• Build a specialized team for Q/A testing, technical liaison, and sales support

The Brocade TAPP offers extensive benefits, including:

• Joint interoperability validation
• Joint marketing opportunities
• Partner and field communication opportunities
• Technology and technical support resources
• Realization of business goals

In addition to strategic technology alliances, the Brocade TAPP provides value to developers by enabling them to perform compatibility testing with the complete portfolio of Brocade IP networking and Storage Area Networking (SAN) products and solutions. Together, Brocade and its partners ensure the performance and interoperability of joint solutions.

“With customer satisfaction as a fundamental goal, the Brocade TAPP delivers extraordinary value to customers by providing complementary products, solutions, and services from a single source,” said Ben Taft, senior director of strategic alliances for Brocade. “Together with our technology partners, we have validated the performance of solutions and tested interoperability, resulting in integrated solutions that give our customers the choice, flexibility, and reliability they need.”