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HK Consulting to Distribute Hitachi GST

In Africa and the Middle East

Hitachi Global Storage Technologies announced the signing of an agreement with HK Consulting FZE to expand the company’s local presence in Africa and the Middle East. Based in Dubai, HK Consulting will provide product promotion services, working closely with distributors, resellers and integrators to increase demand for Hitachi hard drives across the region. HK Consulting will also serve as a local point of contact for Hitachi GST in Africa and the Middle East, which is expected to strengthen channel relationships and customer service in the region.

hitachi_gst_hk_consulting_fze
HK Consulting is managed by Hafeez Khawaja,
Western Digital’s former regional director

HK Consulting will enhance Hitachi GST’s efforts in this fast growing region, opening new opportunities for growth,” says Nick Kyriacou, director, Europe, Middle East and Africa, Hitachi GST. “With nearly 20 years of hard drive industry experience, the HK Consulting team has established strong relationships at all levels with customers in the region. We are pleased to make this announcement with them just ahead of Gitex, the Region’s premier IT event.”

Our collaboration with Hitachi GST will focus on marketing, demand generation and communication activities for the company’s broad range of hard drives,” says Hafeez Khawaja, CEO, HK Consulting. “We are delighted to represent Hitachi GST, an industry leader with a strong legacy of technology innovation and product quality.

HK Consulting will also collaborate with Hitachi to develop its channel partner network using Hitachi’s Partner First program. Participants enjoy varying levels of access to shared resources, knowledge, support and rebate incentives. The comprehensive program is designed to provide greater value to Hitachi GST channel customers through a collection of technical, value-added and marketing initiatives that will make them more effective and competitive in promoting Hitachi hard drives.

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