Memorex Introduces Essential TravelDrive

Memorex, a portfolio brand of Imation Corp. introduces the Essential TravelDrive, the latest addition to its award-winning line of portable storage devices. The USB-based product features 2.5-inch hard drive technology, which delivers up to 320 GB of capacity, is available in several vibrant colors and easily fits into a pocketbook or purse.

With capacities of 160, 250 and 320 GBs respectively, the Essential TravelDrive portable hard drive provides users convenient, portable sharing and safeguarding of precious data, including photos, videos and music. The drive’s USB interface ensures compatibility with both Mac and PC desktops or laptops, and is powered via a USB connection, eliminating the need for an additional power source. Backup software and a blue, flashing LED data transfer display completes the package.

"Memorex once again provides the convenience of a powerful, yet essential portable hard drive from a name consumers trust," said Keith Schwartz, director, North America sales and marketing, Imation Corp. "The new, slim, Essential TravelDrive portable hard drive helps promote important file sharing with the style and choice users want."

Pricing and Availability

The Memorex Essential TravelDrive portable hard drive is available at authorized Imation distributors, wholesalers, resellers and e-tailers worldwide in four nature-inspired colors, including Spring Blossom, Tropic Green, Caribbean Blue and Cool Silver. Suggested retail price starts at U.S. $89.99.