SanDisk FlashBack Adapter

SanDisk
Corporation unveiled a rescue option — a lifeline for
laptop users called the SanDisk FlashBack Adapter. This unique
device fits into the ExpressCard slot of your PC, automatically and
continuously backing up and encrypting critical data onto an SD
flash memory card.

Whether your PC suffers a system failure or a full hard drive
crash, the SanDisk FlashBack Adapter allows you to access your content
safely from the memory card. Designed for the millions of newer
notebook computers that have an ExpressCard slot, the SanDisk FlashBack
Adapter offers a reliable, easy-to-use system to protect critical files
by copying them automatically and instantly to an optional SD or
SDHC memory card of any capacity. And with the backup card nesting
completely inside the laptop, the system is literally out of sight.
Nothing protrudes from the PC and nothing needs to be attached to any
other port.

To use the SanDisk FlashBack Adapter, purchase an SD or SDHC
memory card of any capacity and slide the card with the adapter into
your computer’s ExpressCard slot, where it can be left for continuous
backup protection.

The adapter comes with easy-to-set up software for Windows-based
laptops. Once installed, users pre-select backup sources by individual
files, folders and/or file types. Then the device backs up and encrypts
the user’s data, images, music and other files — automatically and
continuously — from the computer’s hard drive to the memory card.
Backup occurs as soon as there is a change to a designated file, or
when a file is added or deleted. There is no need for scheduling
backups and no need for further user intervention. Also, the
application has a handy screen indicator to show the amount of storage
available, along with a taskbar icon that displays the ongoing backup
status.

Restoring individual files, complete folders or the complete set
of backed-up data is easy. Just open the application, log in to access,
select the encrypted files on the memory card and indicate the restore
destination. Voila! — your critical files are back and they are within
the same folder structure as the originals. Also, you can restore data
from the memory card on any PC that uses Windows 2000, Windows XP or
Windows Vista and has an SD memory card reader. The SanDisk FlashBack
Adapter is not needed for this process.

"This is a ‘set it and forget it’ solution for every laptop user
with an ExpressCard slot who wants to be protected from unintended data
loss," said Matthijs Hutten, SanDisk’s senior product marketing manager
for accessories. "We all know that we should frequently make backups of
our critical files. But most of us don’t get around to it because it
seems like too much of an effort, or we simply forget to do it. This
practical solution does the job and does it automatically. So if your
PC suffers a breakdown, you can flash back to your latest files
wherever you are. The SanDisk FlashBack Adapter truly gives you peace
of mind."

For protection against laptop theft and to easily share backed-up
files, the SanDisk FlashBack Adapter also offers users an option for
backing up content online. This service is provided by BeInSync Inc.
for a nominal fee and in addition to local storage on an SD or SDHC
memory card (more information at www.beinsync.com).  

The SanDisk FlashBack Adapter includes a two-year warranty, a
mini-CD containing the backup software and a user’s guide. The product
will start shipping worldwide in Q2 and carries a suggested retail
price of $29.99 (memory card sold separately).

SanDisk Corporation