New Customer and Cloud Advisory Boards at Zerto

Zerto, Inc. announced the launch of its customer and cloud advisory boards to support BC and DR software innovations.

The global ecosystem of enterprise users, cloud service providers and VARs will continue the heritage of contributing to Zerto Virtual Replication’s product roadmap development to address critical IT datacenter challenges. The product was purpose-built using direct feedback from customers and partners prior to its launch in 2011.

Advisory board members are industry spanning chemicals, education, financial services, healthcare, manufacturing, retail, technology, and telecommunications, and are challenging the market to adopt BC/DR technologies.

Members of customer advisory board include Leupold and Stevens, Inc., Lippert, Premier Inc., Wood Forest National Bank, and Yakima Valley Farm Workers Clinic.

Members of Zerto’s cloud advisory board include Adapt Services Limited, Bluelock, LLC, Expendient, Exponential-e Limited, Eze Castle, iland Internet Solutions Corporation, KPN, Navisite, Inc., Telefónica S.A., Secure-24, Inc., VeriStor Systems, Inc., Verizon/Terremark, and Virtacore Systems Inc.

Partner advisory board also includes vendors from Gartner’s 2015 DR as a Service (DRaaS) Magic Quadrant. According to the report, initially, small organizations with less than 100 employees were DRaaS early adopters. Since the beginning of 2013 improved DRaaS maturity, greater provider choice and lower monthly service costs have broadened the appeal of DRaaS across organizations of all sizes, dispelling the myth that the DRaaS ‘sweet spot’ is limited to small businesses.

“The ‘always on’ service expectations are shaping how IT organizations are evolving the approach to and evolution of IT DR management (IT-DRM). Increased IT resilience expectations are occurring at a time in which many organizations are revising their strategies to modernize data centers. One key modernization objective is that the next generation data center infrastructure must be equally effective in resuming data center operations after minor or major disruptive events. In addition, the scope of this resumption must span both private and public clouds.“

Gartner, Hype Cycle for IT Service Continuity Management, 2014; John Morency, VP of research, Carl Claunch, VP distinguished analyst, Pushan Rinnen, research director, September 10, 2014

Ziv Kedem, CEO and co-founder, Zerto, said: “Today’s IT infrastructures bring many challenges as business needs evolve such as compliance requirements, while technology sprawl increases the rate of incompatible systems and TCO. This convergence requires improved flexibility and responsiveness to not only address a wide range of natural and manmade disasters, but other costly disruptions. We’re very excited to have a rich and dynamic group of cloud service providers, VARs and enterprise customers that have chosen to collaborate with Zerto’s product development teams to help create innovative, market-driven BC/DR solutions that materialize the vision for cloud continuity.“