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SerialTek Expands Market Reach for Analysis and Test Solutions

With partnerships in Germany, India, Israel and Japan

SerialTek announced a distribution partnership agreement with dhs ELMEA Tools GmbH of Germany, FTD Automation Pvt. Ltd. of India, SightSys of Israel and Toyo Corporation of Japan to deliver SerialTek’s analysis and test solutions across these distributors’ respective regions.

The agreements cover SerialTek’s portfolio of storage test and measurement products, including protocol analyzers and error injectors for SAS, SATA, (NVMe and PCIe technologies.

SerialTek has been releasing new products at record pace to keep up with customer requirements; this reflects the dynamic state of the markets we serve. Just in the past 4 months, we have announced new compact and portable analyzers for SAS/SATA and PCIe technologies. We also added support for the newer NVMe standard,” said Richard Whitmarsh, CEO and president, SerialTek. “We are excited to work with these new partners and expect customers in the affected regions to derive benefits from these new partnerships and the world-class technology we provide.

The German embedded R&D and test markets pose unique challenges for many tool vendors. Having been in the sector for more than 10 years, dhs ELMEA tools GmbH is highly qualified to help deliver SerialTek products to the German marketplace,” says Alois Staudhammer, MD, dhs ELMEA tools. “In addition to Germany, dhs will also cover Austria and Switzerland.

We are thrilled to partner with SerialTek. FTD is one of the largest electronic tools distributors in one of the most dynamic regions in the world,” said Prabhakar Srivatsan, CEO, FTD Automation. “This partnership will enable Indian customers to have access to SerialTek’s leading storage test tools with the country-wide reach of FTD, and our award-winning sales and support teams.

We are continuing to focus on bringing SerialTek’s disruptive technologies to more customers by expanding our sales footprint through these new distribution partnerships,” said Steve Wong, director of marketing, SerialTek. “The combination of our proven solutions with our partners’ geographic reach, strong technical competency and costumer-first approach will allow SerialTek to further expand its market presence and reach.

SerialTek’s products will add significant value to Israelis customers,” said Zvika Almog, GM, SightSys. “Together, we will engage and empower Israel’s SoC/VLSI and systems companies who need analysis and test tools for SAS/SATA & PCIe.

SerialTek is a leader in the storage test tool space and they continue to innovate and develop products with a laser-focused approach to helping engineers perform their work more accurately and in less time,” says Junichiro Ishiisales manager of the information and communication technologies business unit, Toyo  “Founded more than 60 years ago, Toyo’s extensive market knowledge, reach and presence will help Japanese customers discover the state-of-the-art offerings from SerialTek.

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