Caringo Enhances Partner Program

Caringo, Inc. announced the enhancement of its multi-tiered partner program designed to provide resellers with additional resources and opportunities for increased revenue from qualified sales of the company’s complete software appliance Swarm.

Caringo Connect Partner Program offers VARs, systems integrators, OEMs and ISVs the opportunity to participate in the scale-out exabyte-level markets with pull through of hardware and additional services while strengthening their thought position with their clients. With benefits that include a dedicated partner team, marketing assets, sales tools, product and technical support and deal registration, the partner program helps ensure partners’ success.

“Unstructured data growth has made scale-out storage one of the top technologies requested by our customers” said Bill Trautman, director of technical services, DataSpan, Inc.. “We have built our reputation by providing the highest level of support when implementing market-leading technologies, which is why we became part of the Caringo Connect Partner Program. Caringo’s support enables us to help our customers protect and extract value from their data at any scale.“

Caringo has added two dedicated team members to ensure partners receive the tools and help they need to execute joint marketing programs and improve sales opportunities. With extensive partner development and sales management experience, Rob Unterberger is the contact for all partner recruitment opportunities and partner sales engagement matters.

Twenty-year marketing veteran Kim Harshbarger is responsible for partner go-to-market strategy, joint marketing campaigns and global partner marketing communications.

“The goal of the Connect Partner Program is to enable our resellers to be successful by equipping them with world-class training, marketing and sales programs that drive the deployment of Caringo Swarm.” said Unterberger. “We understand the challenges that our partners face getting the necessary support and sales tools needed to quickly and efficiently close a sale. With a new dedicated team in place, in addition to several key enhancements to an already successful partner program, we are confident that deal opportunities will lead to converted revenue streams including up to 4X hardware and additional services revenue for our partners.“

Offered as a complete software appliance, Swarm provides a platform for data protection, management, organization and search at massive scale. Users no longer need to migrate data into disparate solutions for long-term preservation, delivery and analysis. Organizations can consolidate all files on Swarm, find the data they are looking for quickly, and reduce TCO by continuously evolving hardware and optimizing use of their resources.